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Marketing: Expense or Asset? The Mindset Shift That Separates 7 & 8 Figure Businesses.
15th October 2025 • Marketing 4 Business • Scott Wilson
00:00:00 00:45:12

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Most business owners treat marketing like an expense. Marti Amos treats it like his biggest asset, and it’s helped him build a global business.

In this episode of the Marketing 4 Business podcast, Scott chats with Marti Amos, founder of The Professional Builder, about the mindset shift that helped him scale a global coaching company, and how you can apply the same thinking to grow your own business faster.

Marti shares why so many business owners stay stuck at 6 or low-7 figures, the real reason most marketing doesn’t work (hint: it’s not the ads), and how to identify your number one constraint using data, not guesswork. You’ll also learn why “hope marketing” is dead, how to build a team that thinks like founders, and why Marti spends over $250K a month on marketing with confidence.

If you’re ready to stop winging it and start scaling with intent, this one’s for you.

If you find our content valuable and informative, please help us reach more business owners by sharing it with a friend who might benefit. Additionally, please ensure that you're following our podcast on your preferred platform, and if you enjoyed the latest episode, consider leaving us a five-star review. Your support is highly appreciated.

See below for ways to get in touch with us…

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