Have you decided there's no room for your podcast because everyone is already talking about your thing? That there are enough podcasts about your topic already and you'd only be adding to the noise?

I'm going to take that excuse off you. I've launched over 1,000 podcasts in the last ten years and I have never once seen somebody win because they said a thing nobody had ever said before. That is not how any of it works, and it's not what your ideal listener is deciding on either.

In this episode I go through why nobody is buying from you for your original thought, what she's actually building with you every time she hears your voice, and the number of touch points it now takes before somebody trusts you enough to spend money with you. That number surprises most people, and it completely changes what your job is. I also give you a 60 second thing to do today with nothing but your phone.

Five minutes, and you'll stop calling it saturated.

New Pod Shot every weekday. Come and find me on Instagram and TikTok: @lynsaymakeswaves