Does your innovation, software, code, or brave idea actually put money in your bank account? If you're like most entrepreneurs, start-ups, or small business owners…the answer is no.
In this week's Thursdays Thoughts, Monique shares her insights and experience on why the value of your product cannot be overlooked.
More often than not, innovators can be seduced into giving their intellectual property away for free with the promise of hype, promotion, and huge returns in the long term. In reality, this is often a case of false promises that will drain your business of time, money, and resources.