Shownotes
Today, getting into some content creation hacks that will help us busy mompreneurs streamline our production and save precious time.
I'll be sharing my personal journey with content creation and offering practical tips on planning ahead, mapping out processes, batching tasks, and delegating effectively.
Whether you're new to the game or looking to refine your strategy, these tips will help you work smarter, not harder, and free up more time for family and fun.
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Transcripts
You are now tuned in to the mom CEO suite podcast.
Speaker:I'm your host, Felicia, wife, mom, and
Speaker:entrepreneur. In this podcast, I'll be sharing my mompreneur
Speaker:journey along with strategies that will help you build your online
Speaker:business operations in a sustainable way. The goal is
Speaker:to help you build a business that fits into your lifestyle as a mom who
Speaker:values putting family first. We will also hear the
Speaker:experiences and expertise of other moms with service
Speaker:based businesses. You'll get a peek into our journeys, so you'll
Speaker:know that you aren't alone. Motherhood gets hard.
Speaker:Entrepreneurship gets hard. But together, we can
Speaker:do hard things. Welcome to the suite.
Speaker:Hey friend, welcome to another episode. Thank you so much for being here. So
Speaker:today I want to get into some content creation Hicks,
Speaker:or really just how you can streamline. Your content
Speaker:creation production. So that you can
Speaker:ultimately save time. This whole idea of
Speaker:working smarter, not harder. Um, so the
Speaker:first thing just going to hop right into it, the first thing is that you
Speaker:want to plan ahead. I know for me,
Speaker:Creating content was like the last thing in my
Speaker:business that had a system to it. I would
Speaker:really just a post on the fly.
Speaker:And in real time and it just was not. It just,
Speaker:wasn't working for me. And I really want it to be able to
Speaker:outside of the podcast. Now, the podcast I planned that ahead. And
Speaker:so I knew that because I could do it for the podcast, I could do
Speaker:it for these other types of content that I was producing, like the social media
Speaker:posts. And now I'm getting into, blogging
Speaker:and Pinterest and all these other things. So the main thing though,
Speaker:is to plan ahead. And so what I do with the
Speaker:podcast, I look. Nail it's one to three months ahead.
Speaker:And I look and I say, okay, I already know what my offers are
Speaker:going to be. What else is going on? Looking at a calendar? Is this around
Speaker:the holidays? Is there a special promotion? That's going to be
Speaker:happening. You know, my releasing something new, my launching something new.
Speaker:Do I just want to be foot promotion for something specific?
Speaker:Um, and my hosting in any event, whatever it is. So just
Speaker:look ahead to see what's on the calendar. And then you
Speaker:can plan out your content based on that. If there's nothing like
Speaker:really specific. In terms of themes related to
Speaker:date, I'll just go based on, um, my
Speaker:offers. And creating content that relates to the
Speaker:offers that I am. Selling. Okay, so plan
Speaker:ahead. However that looks for you. You know, you can do a
Speaker:quarter at a time if you want to do half a year. If it's just
Speaker:one week at a time. Planning ahead though, is going to
Speaker:help you just get ahead of the curve And when you're able to plan ahead
Speaker:You don't have to in real time be creating this
Speaker:thing and you can still have a presence without actually being
Speaker:present. So again, first thing, plan
Speaker:out. Then the second thing you want to do is you want to map out
Speaker:your actual process. For whatever it is that you do.
Speaker:So for me, For the podcast. Um,
Speaker:I had to map out what all of the steps were for producing the
Speaker:podcast. So what I did is I wrote it down.
Speaker:And then I actually created a checklist for
Speaker:myself and click up. So for each podcast episode,
Speaker:it's a task and click up and then each task
Speaker:has this checklist attached to it. So for every
Speaker:episode, I know that these are all of the steps that I need to take
Speaker:in order for this. Episode to be
Speaker:100% produced. and click up, I have
Speaker:some. Uh, some automations and things, and it doesn't have to be that
Speaker:intricate for you. Right. But just know what your process is. And so I
Speaker:think I have maybe like 17 steps. And just know that this is
Speaker:going to change as your process evolves, you might
Speaker:actually execute the process and realize, okay, you might need to
Speaker:add some things you might need to take away some things.
Speaker:you might need to rearrange the order that some of these things are
Speaker:happening in. So that's why it's really important to map out your process.
Speaker:So what are all of the things that you need to do? just map that
Speaker:out. Okay. So you can know. Each time you are
Speaker:creating this process. Having that checklist is really just going
Speaker:to help you not be starting from zero every time.
Speaker:It's going to help you. be able to
Speaker:complete the process quicker because you're going to be doing the
Speaker:same thing over and over again. And you're kind of get into this rhythm.
Speaker:Of execution and You know exactly what it is you need to do. There's no
Speaker:second guessing. There's no figuring it out and every time you're doing the
Speaker:same thing. So that's why it's important to map out your process.
Speaker:Um, Then you want
Speaker:to batch your tasks again, this just helps
Speaker:you to maximize. Your
Speaker:productivity. And so batching your task is basically
Speaker:just grouping. You can either group.
Speaker:Like tasks together. So for example,
Speaker:um, with, again, I'm just always going to go back to the podcast as an
Speaker:example. With the podcast. I can say, I'm going to
Speaker:record all of the episodes. For the month on
Speaker:this day, this that's what I've done before. In the past, I
Speaker:recording four episodes in one day, that's considered batching, and then I'm
Speaker:going to edit all of the episodes on this particular day.
Speaker:And then I'm going to schedule on this particular day. Now you can batch it
Speaker:in that way, like related to the task type,
Speaker:but then you can also batch it related to by just the
Speaker:content type. So for example,
Speaker:with. My emails. So now I know with my emails.
Speaker:I sent two emails per week. One of them is like a newsletter type
Speaker:email. The other one is more of like a sales email.
Speaker:And so I could say, okay, I'm going to,
Speaker:on this particular day, I'm going to write
Speaker:all of the content for the newsletter
Speaker:email. And then on this day, I'm going to write all of the content for.
Speaker:the cells email. So it's not based on
Speaker:activity. Or task it's more so based on
Speaker:the type I don't know, there's a better word for it, but I just can't
Speaker:think of it right now. So it's more so based on the type, not the
Speaker:actual task. Now for the email
Speaker:example, if I was doing it by task, it would look different.
Speaker:It would be okay. I'm going to write all of the content for the emails,
Speaker:and then I'm going to schedule all of the content for the emails. So
Speaker:a slightly different, you can do it however you want to do it, but
Speaker:it's really just grouping like things together so that you're not losing
Speaker:momentum when you switch from one type of
Speaker:task or one content type from one to the
Speaker:next. So batching tasks can be super helpful. And again, when you batch them, you're
Speaker:able to schedule things out in advance. And so this is what I do,
Speaker:you know, the podcast and I'm getting into a group where I can do this
Speaker:with my emails. So a month at a time. I know
Speaker:what, you know, the podcast can be all done for the entire month. All of
Speaker:my emails can be done for the entire month. And now I'm getting to
Speaker:the point where I can, I don't know if I'll be a month ahead with
Speaker:the, uh, social media polls, but at least I'll have the
Speaker:calendar. I'll know what I have to pose. And then I
Speaker:probably be scheduling like a week or two at a time.
Speaker:Then finally, once you've planned ahead, once you've mapped out your process, you have
Speaker:your, you know, your checklist, you know what your workflow is, you've
Speaker:batched tasks. Then you can delegate. You can
Speaker:delegate to AI. So AI can help you
Speaker:complete some of these tasks and there's so much that it can do in
Speaker:terms of, um, creating content for you,
Speaker:repurposing content for you. Um, so much it can
Speaker:do so you can delegate to AI. You can also delegate
Speaker:to automated tools. So again, when it comes to the scheduling
Speaker:you're, um, you. are not actually manually.
Speaker:Writing these emails or posting these things in real time. B
Speaker:automation is taking care of that task for you, or you can
Speaker:actually hire somebody to do X, Y, and Z tasks.
Speaker:Now. one of the reasons, again, going back to mapping out your
Speaker:process and having that checklist. I mentioned I have mine and
Speaker:click up and part of the reason why I like having it in a tool
Speaker:like click up is because I can track to see how long each
Speaker:task is taking me. No, I don't, you know, always
Speaker:track my time. That's something I need to get better at.
Speaker:But I have tracked. Okay. How long does it take me
Speaker:to. Um, produce one podcast episode
Speaker:with all of the different pieces involved. And so now when I
Speaker:have my time track, I'm able to look to see what's taking up the most
Speaker:time and then I'll be able to. You know, if I get to. a point
Speaker:where I'm at capacity. Or I just
Speaker:don't want to do specific tasks anymore. And I want to lighten
Speaker:my load, then I can look to see, okay, what is taking up the
Speaker:most or what's taking up the bulk of my time and then I
Speaker:can. Um, higher out from there.
Speaker:So that's why I like using, uh, tools like click up.
Speaker:Or some type of project management tool, some type of time tracker or something,
Speaker:that'll help you to be able to kind of make these informed decisions later. Or
Speaker:you might not be in a position or you might not need to hire now,
Speaker:but it could be beneficial to you in the end. It,
Speaker:even if you're not going to hire, it'll just be good for you to know
Speaker:how you're spending your time. And if what you are spending your
Speaker:time on. Um, if it actually makes sense for you to be doing those things,
Speaker:right. So do you just need to cut certain things out? Um, because
Speaker:it's not a. It doesn't have
Speaker:a. ROI return on investment. The
Speaker:investment. being your time. Okay. So. Again, just
Speaker:some quick hacks to help you streamline your content
Speaker:creation production. Number one, you definitely want to plan ahead. Number
Speaker:two, you want to map out your process, have a checklist, and then also track
Speaker:your time while you're doing this. Number three, you want to batch your
Speaker:tasks? Either batch them by like the content type or bash them
Speaker:by the task activity. And then finally
Speaker:delegate where you can, you can delegate to AI artificial intelligence,
Speaker:automated tools, or you can hire someone.
Speaker:So I hope that this was helpful. Shoot me a message over on
Speaker:Instagram and let me know, you know, how you are
Speaker:streamlining, if any of these things. Really stood out to you in
Speaker:which one you're going to focus on. Shoot me a message over on Instagram.
Speaker:Let me know. Thank you for listening and I will see you in the next
Speaker:episode. Thank you for listening to the MomCEO Suite
Speaker:Podcast. If you enjoyed this episode, can you do us a favor?
Speaker:Leave a review on iTunes and share with other moms in business
Speaker:like you. Help us spread our message and empower others who are
Speaker:at this intersection of motherhood and entrepreneurship.
