There are several elements that go into building a personal brand but what many entrepreneurs seem to lose track of is that a personal brand is so much more than a flashy logo or a fancy website. It’s a lot bigger than that. It’s who you are, what you do and what people say about you when you aren’t in the room.
In this episode, I go back to personal brand basics as I dive into three main aspects you should have in place to build a solid and profitable personal brand. Tune in as I talk about focusing on your existing clients instead of chasing new ones, a few tips on sharing your brand story and a whole lot more. This episode is short and sharp, but it’s definitely one that allows you to take action immediately so get ready to listen and jump to work!
Essential Learning Points From This Episode:
How taking care of your existing clients can make an impact on your brand
Why you need to put your “story” out there for people to connect with
The importance of creating an About Page that serves potential customers
Why you shouldn’t build your personal brand and business on rented land
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