In this episode, I discuss why it’s essential to find your niche and the common misconceptions about niching down that we need to debunk so you can get your next job faster.
If you believe you are a generalist without a specific niche, unique industry expertise, sector expertise, or deep knowledge of a particular area, you're not alone. Many executives believe they are generalists, and they may even announce that on their LinkedIn profiles and resumes, which is a big mistake!
Every recruiter who has been a guest on this podcast de-bunks this myth that it’s better to be a generalist than an expert. Every single one of them has encouraged you, listeners, to find your expertise and flaunt it.
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Timestamps to guide your listening:
- 02:00- The importance of niching down and finding your expertise.
- 08:25 - Niching down means limiting the jobs you can apply for.
- 10:04 - You have to niche down to a specific group of companies or jobs.
- 16:52 - You have to niche your entire business
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About the host, Renata Bernarde
Hello, I'm Renata Bernarde, the Host of The Job Hunting Podcast. I'm also an executive coach, job-hunting expert, and career strategist. I teach corporate, non-profit, and public professionals the steps and frameworks to help them find great jobs, change, and advance their careers with confidence and less stress.
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