In this clarifying episode,Scott Ritzheimer, Founder of Scale Architects, shares why you must stop relying on individual advice and start following proven patterns. If you struggle with overwhelming noise, conflicting guidance, or outdated experience holding you back, you won't want to miss it.
You will discover:
- Why patterns across stages filter out 90%+ of irrelevant advice
- How to use organizational and founder stages as your decision filter
- What focusing on high-probability patterns accelerates success at every level
This episode is ideal for for Founders, Owners, and CEOs in stages 1,2,3,4,5,6,7 of The Founder's Evolution. Not sure which stage you're in? Find out for free in less than 10 minutes at https://www.scalearchitects.com/founders/quiz
Scott helped start nearly 20,000 new businesses and nonprofits and with his business partner started led their multimillion-dollar business through an exceptional and extended growth phase (over 10 years of double-digit growth) all before he turned 35.He founded Scale Architects to help founders and CEOs identify and implement the one essential strategy they need right now to get them on the fast track to Predictable Success.
Want to learn more about Scott Ritzheimer's work at Scale Architects? Check out his website at https://www.scalearchitects.com/
Mentioned in this episode:
Take the Founder's Evolution Quiz Today
If you’re a Founder, business owner, or CEO who feels overworked by the business you lead and underwhelmed by the results, you’re doing it wrong. Succeeding as a founder all comes down to doing the right one or two things right now. Take the quiz today at foundersquiz.com, and in just ten questions, you can figure out what stage you are in, so you can focus on what is going to work and say goodbye to everything else.
Hello, hello and welcome. Welcome once again
Scott Ritzheimer:to the start, scale and succeed podcast, the only podcast that
Scott Ritzheimer:grows with you through all seven stages of your journey. As a
Scott Ritzheimer:founder, I'm your host, as always, Scott Ritzheimer, and
Scott Ritzheimer:this is the final episode in our three part solo series. In part
Scott Ritzheimer:one, if you haven't watched it, I'd highly recommend it. We talk
Scott Ritzheimer:about the problem of experience. We talk about how your own
Scott Ritzheimer:experience of both success and failure can and will actively
Scott Ritzheimer:undermine your success today if you're not careful. And then in
Scott Ritzheimer:part two, we talked about how even great advice from smart
Scott Ritzheimer:people is usually that means most of the time, something like
Scott Ritzheimer:95 to 92% of the time the right answer at the wrong time. And
Scott Ritzheimer:those two episodes highlighted the very big problem that you
Scott Ritzheimer:have today. In fact, I think it's the biggest problem that
Scott Ritzheimer:all founders face today in our current environment, and that
Scott Ritzheimer:is, if you can't fully trust your experience, and you can't
Scott Ritzheimer:just follow the advice of folks who should know what they're
Scott Ritzheimer:talking about, then what do you actually do? Here's the answer.
Scott Ritzheimer:You have to stop looking at individual people, and you need
Scott Ritzheimer:to start looking at the patterns that play out here. You see,
Scott Ritzheimer:when you study enough founders, you come across enough stages,
Scott Ritzheimer:there's something that becomes undeniable, and that is that the
Scott Ritzheimer:same problems show up at the same stages, and the same types
Scott Ritzheimer:of solutions work every time. Now, it's not the same tactics,
Scott Ritzheimer:it's not the exact same actions, but it is the same patterns. And
Scott Ritzheimer:once you can see the pattern, everything changes. This has
Scott Ritzheimer:come up a couple of times in my life, and the first one is, I
Scott Ritzheimer:was like most founders, you know, the first leadership team
Scott Ritzheimer:meeting I was in, I was leading. I had no idea what I was doing.
Scott Ritzheimer:Was learning everything from scratch, every step of the way,
Scott Ritzheimer:and and I got stuck in in stage four. I didn't know it was stage
Scott Ritzheimer:four at the time, but I was stuck there. My organization
Scott Ritzheimer:also got stuck. This is a real big part of the stage four
Scott Ritzheimer:challenges. It's not just that you get stuck, but your your
Scott Ritzheimer:organization gets stuck as well your business or your nonprofit,
Scott Ritzheimer:because stage four usually coincides with another stage
Scott Ritzheimer:called Whitewater. And if you've been listening for a while, you
Scott Ritzheimer:probably heard me tell this story, but I remember, I was
Scott Ritzheimer:riding in my truck on my way to work. I wanted it was like a
Scott Ritzheimer:Monday morning. I would have quit if I didn't own the place,
Scott Ritzheimer:like I had to show up, I had to be there, and I was CEO. It's
Scott Ritzheimer:kind of sorry, but it's true. And I'm listening to a podcast
Scott Ritzheimer:that I really enjoy. This guy with a funny Irish accent comes
Scott Ritzheimer:on, and I can say that because he's now dear friend and
Scott Ritzheimer:colleague les McEwen. But Les starts talking about these
Scott Ritzheimer:different stages that organizations go through. And as
Scott Ritzheimer:he's talking about each of these early stages, early struggle and
Scott Ritzheimer:fun. And then when he gets to this whitewater stage, I'm like,
Scott Ritzheimer:looking around my truck wondering, Is he have access to
Scott Ritzheimer:my emails? Like, does he have cameras in my office? How could
Scott Ritzheimer:he possibly describe exactly what's going on here? I had what
Scott Ritzheimer:I call a you are here moment. It was the very first time that it
Scott Ritzheimer:felt like me, my leadership, my business, being a founder, the
Scott Ritzheimer:things that I was doing were actually on a map somewhere, and
Scott Ritzheimer:I realized I just didn't have the map yet before that, I
Scott Ritzheimer:thought we were making it up as we went. I thought we were
Scott Ritzheimer:paving uncharted territory. And there's some valid reasons for
Scott Ritzheimer:that, and a lot of invalid reasons for that. But those
Scott Ritzheimer:aren't as relevant to the story as the idea that I just I didn't
Scott Ritzheimer:recognize that there were patterns, and once I saw the
Scott Ritzheimer:pattern, I couldn't unsee it. It's this funny thing that
Scott Ritzheimer:happens, especially if you've read predictable success. If you
Scott Ritzheimer:haven't read predictable success, you should. If you have
Scott Ritzheimer:read predictable success, you know exactly what I'm talking
Scott Ritzheimer:about, because les does this masterful job at showing this
Scott Ritzheimer:very simple pattern that all organizations go through. And
Scott Ritzheimer:once you see it, you can't unsee it. It's kind of, I call les the
Scott Ritzheimer:Morpheus of the organizational world, because, you know, he
Scott Ritzheimer:kind of lets you see behind the, behind the, what's the code, the
Scott Ritzheimer:matrix. And once you know, you know, you can't unknow it. And
Scott Ritzheimer:that's a really cool thing about patterns, is that once you
Scott Ritzheimer:recognize them, you can see them everywhere. It's very, very
Scott Ritzheimer:simple to see them, and it's actually quite easy to apply
Scott Ritzheimer:them, especially with practice over time. And so that was the
Scott Ritzheimer:first one is my you are here moment. And the second one, I
Scott Ritzheimer:ended up selling the business and went and started working
Scott Ritzheimer:alongside less and using his, his predictable success model
Scott Ritzheimer:for my clients. And I started to see that some of them that I was
Scott Ritzheimer:implementing with would succeed. I did. The exact same thing with
Scott Ritzheimer:others, and they just wouldn't have as much success. And I
Scott Ritzheimer:couldn't figure out what was, what the difference was, and,
Scott Ritzheimer:and I realized the difference was the founder there was,
Scott Ritzheimer:there's something going on between the ears of the founder
Scott Ritzheimer:that was preventing even the right organizational tactics
Scott Ritzheimer:from working and, and so I started to kind of unpack what
Scott Ritzheimer:the difference was. I went back over the experience that I've
Scott Ritzheimer:had that's like a straight A strange thing to say, but I've
Scott Ritzheimer:helped 20,000 different founders start their organizations, lots
Scott Ritzheimer:of businesses, lots of nonprofits and lots and lots of
Scott Ritzheimer:churches. And I had the luxury because of that experience of
Scott Ritzheimer:seeing 1000s of founders, and when you see 1000s of founders,
Scott Ritzheimer:you start to see patterns emerge. You start to see how
Scott Ritzheimer:they decide to make the leap or not, and what how they fail in
Scott Ritzheimer:that process, or how they succeed in those early days that
Scott Ritzheimer:entrepreneurial stage, and how they fail in that stage, and you
Scott Ritzheimer:start to see these patterns that govern success, and you see how
Scott Ritzheimer:these patterns change over time, and how success is governance
Scott Ritzheimer:changes over time and and so what, what you can do is you can
Scott Ritzheimer:use Some of these founders, and there's lots of different
Scott Ritzheimer:patterns out there. This just happens to be two that I think
Scott Ritzheimer:are very relevant, but the organizational stages and the
Scott Ritzheimer:leadership levels, these are two patterns I think are really,
Scott Ritzheimer:really powerful. I would call them imperative for founders.
Scott Ritzheimer:But they're not the only patterns that are there. But if
Scott Ritzheimer:you can recognize what these patterns are that are governing
Scott Ritzheimer:success. You can start to do a couple of things. One, first and
Scott Ritzheimer:foremost, it becomes a filter for your past experience and for
Scott Ritzheimer:the advice of others. And once you know the pattern, you know
Scott Ritzheimer:someone can tell you, Hey, I did this, I did that, and you can
Scott Ritzheimer:actually look at it and say, Yeah, that was probably a
Scott Ritzheimer:factor, but these other things probably took place as well,
Scott Ritzheimer:because you know the pattern. Or someone says, Hey, you should do
Scott Ritzheimer:this, or you should do that, you can look at it and say, Well,
Scott Ritzheimer:what stage are they speaking from? Where is that relevant?
Scott Ritzheimer:They're probably 100% right in that stage over there. But
Scott Ritzheimer:that's not where I'm at right now. And so you can go from
Scott Ritzheimer:feeling an obligation to do, you know, 100 out of the 100 things
Scott Ritzheimer:that you're told, and recognize that you can actually filter
Scott Ritzheimer:that down again to 567, percent of what you're told, five, six
Scott Ritzheimer:or seven things out of 100 you can do 100 out of 100 you can't
Scott Ritzheimer:do. And the patterns are what allow you to ignore the 93% of
Scott Ritzheimer:noise that isn't helpful. It really allows you to an example
Scott Ritzheimer:of this is in in communications, there's there's something called
Scott Ritzheimer:a noise to signal ratio. And if you imagine, if you're in a room
Scott Ritzheimer:where a bunch of people are talking and you're trying to
Scott Ritzheimer:listen to just one that's very difficult to do. There's a lot
Scott Ritzheimer:of noise, and it's drowning out the signal. But if you can pull
Scott Ritzheimer:that person aside and step into another room, all the noise goes
Scott Ritzheimer:away, and the signal can be even lower. They can talk quieter,
Scott Ritzheimer:but you can understand it better. That's what these
Scott Ritzheimer:patterns allow you to do they allow you to step out of the
Scott Ritzheimer:noise, into the quiet and really just focus on the signal that
Scott Ritzheimer:matters most to you. And here's the thing for founders that's
Scott Ritzheimer:really important about patterns is that patterns aren't rules.
Scott Ritzheimer:You see a pattern doesn't say you have to do something. A
Scott Ritzheimer:pattern says that this thing is highly correlated with success.
Scott Ritzheimer:So patterns aren't universal truths. They are patterns.
Scott Ritzheimer:They're high probability, actions, strategies, whatever
Scott Ritzheimer:you're looking at, whatever the pattern is about, experiences.
Scott Ritzheimer:These are the ones that have the highest probability of success.
Scott Ritzheimer:And so this is great for founders, because it doesn't
Scott Ritzheimer:mean someone's going in and telling you what to do and what
Scott Ritzheimer:not to do. A pattern doesn't tell you what to do. A pattern
Scott Ritzheimer:doesn't tell you what not to do. A pattern is a filter by which
Scott Ritzheimer:you can figure out what you want to do. A pattern gives you the
Scott Ritzheimer:authority to choose what you do. You don't have to give that
Scott Ritzheimer:authority to someone else, to someone's experience or
Scott Ritzheimer:someone's advice. You can own all of that. And what I hope to
Scott Ritzheimer:have be, what I hope to accomplish with this series is
Scott Ritzheimer:one to help you see some of the things that probably aren't
Scott Ritzheimer:serving you as well as you think. But more than all of
Scott Ritzheimer:that, I want to give you permission to ignore the vast
Scott Ritzheimer:amount of noise that's out there. I want to give you
Scott Ritzheimer:permission to just focus on that five or 10% that's actually
Scott Ritzheimer:relevant to you doesn't. Matter who said. The rest. Doesn't
Scott Ritzheimer:matter what they've done. Doesn't matter how awesome you
Scott Ritzheimer:think they are. You can look at their advice, you can look at
Scott Ritzheimer:their experience, you can look at the own your own advice and
Scott Ritzheimer:your own experience, and you can run it through these patterns
Scott Ritzheimer:that we've laid out for you, or the patterns that you find on
Scott Ritzheimer:your own. By all means, look for these patterns. You'll see them
Scott Ritzheimer:everywhere. Because the big thing here is you don't need
Scott Ritzheimer:more advice, you don't need more knowledge, you don't need more
Scott Ritzheimer:strategies. You need to know how to filter out all of the advice,
Scott Ritzheimer:all of the knowledge and all of the strategies to just the
Scott Ritzheimer:things that are relevant to you and your organization, right
Scott Ritzheimer:here and right now. And when you do that, when you get rid of all
Scott Ritzheimer:the noise, you'll find your mind quiets down, your focus
Scott Ritzheimer:increases, and the success will almost certainly follow when you
Scott Ritzheimer:really dive into the patterns and what creates success over
Scott Ritzheimer:time, across different people, across different experiences,
Scott Ritzheimer:and you understand how that those play out again and again.
Scott Ritzheimer:When you look at in the context of what we do here at scale
Scott Ritzheimer:architects, when you look at the stage your organization is in
Scott Ritzheimer:the level you are as a founder, you can take those patterns,
Scott Ritzheimer:filter out all the noise, and figure out, hey, here's the one
Scott Ritzheimer:or two things that I really need to focus on right now. And if
Scott Ritzheimer:you can have the the courage and insight to ignore all the other
Scott Ritzheimer:stuff that doesn't match the pattern, and you can take agency
Scott Ritzheimer:of choosing what you do want to focus on that's where you're
Scott Ritzheimer:going to unlock success, not just right here and right now.
Scott Ritzheimer:This is a really important point. If you're just trying to
Scott Ritzheimer:figure out how to make one decision one time, like pick
Scott Ritzheimer:whatever you want, you might get the right thing or the wrong
Scott Ritzheimer:thing. What I'm teaching you throughout this series is a
Scott Ritzheimer:framework for how to pick the right thing at the right time,
Scott Ritzheimer:how to do it again and again. And so this isn't just about
Scott Ritzheimer:what you need to do right now. This is about building the skill
Scott Ritzheimer:and ability to choose what you need to do now and in the
Scott Ritzheimer:future, choose what the future needs and again and again and
Scott Ritzheimer:again. And in doing that, you'll spend way less energy on way
Scott Ritzheimer:less things and create way more success. That's just the way
Scott Ritzheimer:that patterns work, and it's the way that you can stand the
Scott Ritzheimer:greatest chances of achieving the greatest success in your
Scott Ritzheimer:organization and in your journey as a founder. That's it. That's
Scott Ritzheimer:everything I've got for this three part series. I hope this
Scott Ritzheimer:was helpful for you. If it was, give us a shout out, let us
Scott Ritzheimer:know. Us know if you think that this series would be helpful for
Scott Ritzheimer:somebody else. The greatest gift you can give us is to give it as
Scott Ritzheimer:a gift to somebody else and share it with them. It's easy to
Scott Ritzheimer:do and all the different platforms, and we will continue
Scott Ritzheimer:on with our normal programming after this. But again, you know
Scott Ritzheimer:your time and attention mean the world to us. Your time and
Scott Ritzheimer:attention mean the world to me. I hope this series helped you,
Scott Ritzheimer:and I look forward to helping you again in the future. I'll
Scott Ritzheimer:see you next time.