Artwork for podcast The Craft of LBM Sales Podcast: Sell Value, Drive Builder Profit, and Win More Deals—Without Competing on Price
9 :: Four Sales Books Every LBM Sales Pro Needs to Sell Value Without Competing on Price
Episode 913th October 2025 • The Craft of LBM Sales Podcast: Sell Value, Drive Builder Profit, and Win More Deals—Without Competing on Price • Bradley Hartmann
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Host Bradley Hartmann sees books not just as something to read, but as powerful tools and long-term assets for growth. Over time, they become reminders of the habits and strategies that once made you successful—but that you may have stopped using.

In today’s episode, you’ll discover four essential sales books that every LBM sales pro should own. These books that can transform how you sell, lead, and win more profitable deals.

LBM sales pros today are overwhelmed with information, but still lack a clear sales process. In this episode, host Bradley Hartmann sits down with Todd Sattersten—publishing veteran and author of The 100 Best Books for Work and Life—to share the four sales books that should be on every LBM rep’s shelf. 

These aren’t trendy reads—they’re time-tested tools to sharpen your pitch, fix your pipeline, and close with confidence.

In this episode you will:

  • Discover the 4 essential books that instantly level up your prospecting, closing, and time management.
  • Learn why a strong sales process—backed by the right books—helps you stop competing on price.
  • Gain timeless, practical takeaways that make you the trusted advisor your builder clients actually want to buy from.


If you're ready to sell smarter, faster, and more profitably, hit play and find out which 4 books can give you the edge.

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