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Kids Media Club: behind the Peppa Pig Baby news
Episode 107 • 8th May 2025 • Kids Media Club Podcast • Jo Redfern, Andrew Williams, & Emily Horgan
00:00:00 00:43:17

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The arrival of a new baby takes a lot of planning and that's as true for the Peppa Pig family as any other! In this week's Kids Media Club podcast, Jo, Emily, and Andy are joined by Esra Cafer, SVP Global Brand Strategy at Hasbro, to discuss the new addition to the Peppa Pig family and just what's involved from a brand management and strategy perspective.

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