What about multitasking? Isn’t that something we’ve always been taught to avoid? Yes, if you’re talking about strict productivity, but creativity is a wholly different type of pursuit. When you multitask in a strategic and at least somewhat focused way, you are able to “cross-train” your brain and combine different frameworks, guidelines, mental models, and processes. Creativity can often be stymied when we are stuck in the box, so multitasking takes you outside of the box to view it from another angle.

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Peter Hollins is a bestselling author, human psychology researcher, and a dedicated student of the human condition. Visit https://bit.ly/peterhollins to pick up your FREE human nature cheat sheet: 7 surprising psychology studies that will change the way you think.

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