In this episode of Waking Up With Melissa Ruiz, I share why live events are one of the most powerful tools at your disposal if you want to create an iconic brand and a loyal community. If you’re somebody who wants to dominate and be known as the go-to authority for your specific niche, you do not want to miss this episode! A BREAKDOWN OF THIS EPISODE [04:54] Positioning yourself in the market [09:48] Using your live event for lead generation [12:28] Creating multiple streams of revenue with a live event [16:08] Action steps to create your own live event in 2023 [20:28] Raising awareness for your live event It’s not about the "how do I do this, it’s why I do this." That always delivers the biggest result. “Go out and create something. Create the thing that is missing.” “You will never reach a point where it will all be done because it’s not supposed to be that way. We are constantly in creation mode. So it’s always about flowing with it and not against it. “ IG: @iammelissaruiz @wakingupwithmelissa