#65: In this episode of the WorkPlay podcast, we welcome Emily Hall, Emily Hall is the founder and CEO of Rhetoric Agency, where she specializes in helping speakers, authors, and thought leaders leverage speaking as a growth tool for their businesses, drawing on over ten years of experience in the field. In this episode of the WorkPlay podcast, Emily discusses the importance of speaking as a growth tool for businesses and outlines a strategic framework called the "five P's" to help entrepreneurs effectively incorporate speaking into their marketing efforts. She emphasizes the need for a strong media kit and visuals to enhance credibility and attract speaking opportunities, while also highlighting the significance of networking and relationship-building in securing speaking engagements. 

Key Takeaways from the Episode: 

1. The Five P's of Speaking Strategy: Listeners will learn about the five key components—Purpose, Pathway, People, Portfolio, and Pipeline—that are essential for developing a successful speaking strategy tailored to their business goals.
2. Building a Media Kit: The episode emphasizes the importance of having a well-crafted media kit that showcases a speaker's credentials, topics, and experience, which is crucial for attracting event organizers and establishing credibility in the speaking industry.
3. Networking and Outreach Techniques: Listeners will gain insights into effective networking strategies, including how to ask for introductions and build relationships without coming off as desperate, as well as the importance of leveraging existing networks to find speaking opportunities.

DM US @workplaybranding on Instagram the word: 'PODCAST' to get visuals that actually generate leads using the WorkPlay Method. 

This episode is brought to you by WorkPlay Branding.

WorkPlay Branding, a visual marketing company invested in changing the way you create content online for your business for less than $500 a month. We have been using the WorkPlay Method to launch visual marketing strategies for businesses all over North America and Europe. 

If you want to uplevel your visual marketing, we are giving listeners of the WorkPlay Podcast, an exclusive video $1,500 bonus offer on their first WorkPlay Shoot for FREE when you DM @workplaybranding the word: PODCAST