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How to Incorporate Animation in Your Repurposing Plan with Christine MacKay
Episode 24116th June 2022 • The Content 10x Podcast • Amy Woods
00:00:00 00:31:59

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Animation is a great way to help your content stand out from the crowd. It can be fun and energetic, but it can help cover more serious topics too.

In this episode, Christine MacKay, founder and CEO of Salamandra Animation Studios, shares her top tips on how marketers can use animation in innovative ways to add a new dimension to their content marketing. Christine outlines some the inventive ways Salamandra have used animation and how it appeals to the vast population of visual learners.

Find out:

  • Why animation is perfect for making B2B content more engaging
  • The types of content that can be repurposed into animations
  • How to repurpose your animations for different platforms and purposes
  • Why it’s important to nail your brand awareness first

Important links & mentions:

  • Salamandra official website:
  • Christine’s LinkedIn:
  • Salamandra on Twitter:
  • Christine’s book (Destination Animation)
  • My book: Content 10x: More Content, Less Time, Maximum Results

Amy Woods is the CEO and founder of Content 10x, the world’s first and longest-running specialist content repurposing agency that partners exclusively with B2B tech and professional services businesses.

Amy is a best-selling author, hosts two content marketing podcasts (The Content 10x Podcast and B2B Content Strategist), and speaks on stages all over the world about the power of content repurposing.

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