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#39: The Value of Traditional Publishing
Episode 392nd February 2021 • The Book Marketing Action Podcast • Weaving Influence
00:00:00 00:19:49

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This month, we are focusing on the different choices that authors can make when they decide to publish a book. On today's episode, we are thrilled to be joined by Kristen Frantz, the VP of Sales and Marketing at Berrett-Koehler publishers. During this episode, Kristen shares: 


  • Reasons people choose traditional publishing 
  • The benefits of traditional publishing 
  • Misconceptions about traditional publishing 
  • How you can prepare and set yourself up for success 
  • What she sees the most successful authors doing to market their books 


Click here for our show notes.  


Please feel free to send a message to Becky to share your thoughts! 





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