Shownotes
No Bogarting the wisdom! Share this podcast series with your friends, and share your thoughts with us on LinkedIn.
Connect with Jen and Alex
Jen Edds on LinkedIn
brassybroad.com
Alexandra Rufatto-Perry on LinkedIn
Pswithalex.com
The Things
- Desire to share
- Brainstorming
- Identify the “must haves” for your audience
- Determine the number of episodes
- How much is right to include in a show or a talk?
- What’s you’re through line
- How do you determine what stories to share?
- Message packaging
- Consistency
- Testing your message
The Actions
- Define your core message in 8-15 words
- Determine the stories to support your through line
- Refine your message
