The Drone Racing League’s current season wraps up on NBC with the Algorand World Championships Semi Finals on March 26th and the finals on April 8th, so it’s kind of a miracle I managed to get the League’s SVP of Partnerships Ari Mark to sit still long enough for an interview. These are heady days for the DRL, so Ari, who oversees the League’s partnership portfolio, is zinging around faster than one of his competitors 90 mph drones. And for good reason. The self styled “Sport from the Future” is holding live events again, so the energy around the League is absolutely crackling. Sponsors like the Algorand, Air Force, T-Mobile and any others have taken notice. In our conversation, Ari and I talk about his introduction to the DRL after working for blue chip sports properties like the NBA and NFL’s Miami Dolphins and what it’s like to create partnerships for a property where the sky is quite literally the limit. He’ll also reveal the origin story behind his preferred drone racing handle, "DaddyIceFire", so you sure aren’t going to want to miss that.

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