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Leading the Mexican wave
Episode 5730th August 2023 • The Food & Drink Business Podcast • Yaffa Media
00:00:00 00:29:18

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In this episode, Food & Drink Business editor Kim Berry is joined by Bronwyn Cheng, Head of World Foods ANZ at General Mills, to talk about its iconic Old El Paso range.

We get an insight into Bronwyn’s journey to her current position in food and marketing, as well as Old El Paso’s market leadership in Australia. The discussion explores the popularity of its products, how Cheng and her team keep a heritage brand fresh and retain its consumer appeal and loyalty.

We wrap up quizzing Bronwyn on how to eat a taco without making a mess, and take a snapshot of some of General Mills other brands.

LINKS:

General Mills: https://www.generalmills.com.au/

Old El Paso: https://www.oldelpaso.com.au/

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The Food & Drink Business Podcast is produced by Southern Skies Media on behalf of Food & Drink Business, owned and published by Yaffa Media (www.foodanddrinkbusiness.com.au).

The views of the people featured on this podcast do not necessarily represent the views of Food & Drink Business, Yaffa Media, or the guest’s employer.

The contents are copyright by Yaffa Media.

If you wish to use any of this podcast’s audio, please contact Food & Drink Business via their website www.foodanddrinkbusiness.com.au or send an email to editor@foodanddrinkbusiness.com.au


Host: Kim Berry

MC: Grant McHerron

Producer: Steve Visscher

Food & Drink Business - © 2023

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