Kris Carver from Entag joins Ben for episode 2, season 3 of Coast and Commerce. Their conversation explores the importance of embracing technology in businesses on the Sunshine Coast. It emphasises that technology is not just for tech-based businesses, but for all businesses looking to thrive and differentiate themselves. The Sunshine Coast Tech Industry Alliance is highlighted as a resource for businesses to learn and grow in the tech industry. Kris and Ben also address common objections and fears around tech adoption, such as the fear of losing human connection and the fear of disruption to the business. Listen in for practical examples on how businesses can successfully embrace technology to improve efficiency, profitability, and customer experience.

Takeaways

• Technology is essential for businesses to thrive and differentiate themselves in the modern world.
• The Sunshine Coast Tech Industry Alliance provides resources and support for businesses looking to grow in the tech industry.
• Embracing technology requires a mindset shift from seeing it as a cost to seeing it as an enabler and differentiator.
• Businesses can learn from and collaborate with others in their industry to explore how technology can benefit their operations.
• Practical examples demonstrate how businesses have successfully embraced technology to improve efficiency, profitability, and customer experience.

Chapters

00:00 Introduction and Acknowledgment

01:44 Tech and Techie Stuff for Non-Tech Businesses

04:26 The Tech Industry on the Sunshine Coast

05:36 Opportunities for Tech Careers on the Sunshine Coast

06:53 The Mission of the Sunshine Coast Tech Industry Alliance

09:07 Tech Industry Talent and Location

10:37 Overcoming Objections and Fears Around Tech Adoption

13:46 Tech as an Enabler and Differentiator

15:03 Practical Tips for Traditional Businesses Embracing Tech

19:44 The Danger of Being Left Behind

21:36 The Future Viability of Tech Businesses on the Sunshine Coast

23:26 The Growing Tech Industry and Opportunities on the Sunshine Coast

28:07 Practical Examples of Businesses Embracing Technology

31:01 Key Takeaways and Closing

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