Artwork for podcast Revenue Champions
13: Is ABM just good B2B marketing? with Declan Mulkeen, CMO @strategicabm
9th June 2021 • Revenue Champions • Cognism
00:00:00 00:35:02

Share Episode

Shownotes

Alice speaks to Declan Mulkeen, CMO @strategicabm about all things ABM. In this episode, Alice and Declan discuss the process of getting started with ABM,  how to measure success with ABM, the typical set up for ABM execution and more.

---

Send in a voice message: https://anchor.fm/cognism/message

Links

Chapters

Video

More from YouTube