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AI’s Impact on B2B Marketing Strategy
Episode 7814th February 2026 • The Backstory on Marketing and AI • Guy Powell
00:00:00 00:28:26

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In this episode of The Backstory on Marketing and AI, we delve into the world of B2B marketing with Carlos Corredor, CEO of Condor Digital Services. Discover how AI is revolutionizing marketing strategies and helping businesses make data-driven decisions faster and more efficiently.

Carlos discusses how AI-enabled market research is streamlining the marketing process, saving time, and increasing the quality of marketing efforts.

Learn about the power of AI in lead generation, the importance of collaboration between sales and marketing teams, and the future of B2B marketing with AI at its core.

Carlos also discusses the role of AI in optimizing business processes, creating personalized customer journeys, and making marketing more efficient. He explains how B2B companies can adapt to these changes to stay competitive in today’s market.

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