In this episode, I show how to reframe selling as a service. Learn how to invite clients, share stories, and sell in a way that feels authentic and aligned with your values.

I also share tips from the Tutors Mastermind, including sales sprints and practical strategies to make selling comfortable and effective.

Enjoy :-)

Sumantha

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👋🏽 Hello! I'm Sumantha McMahon, and I've supported over 100 tutors and education business owners.

As a teacher 'dropout' turned professional tutor, combined with my 20+ years as a business owner, I'm in it with you! Yes, I'm qualified too :-)

My training leans on tried-and-tested methods that are completely tailored to our niche.

Work with me to breathe life into YOUR definition of success:

#1 Bespoke 1:1 Mentoring

High-touch 6-month programme for tutors who want to make their business more lucrative, in a sustainable way for the future, while protecting the impact they make.

#2 The Tutors' Mastermind

The leading membership for tutors that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts.

#3 The Group Class Course

Get lifetime access to this self-paced course designed to help you launch, grow and refine your group classes. Includes teaching ideas too.

This podcast is recorded using Riverside. Sign up for your account here (free plan available)

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Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

© 2024 Sumantha McMahon

Selling can feel uncomfortable, especially if you value connection and integrity. Maybe you were never taught how to sell, or maybe you have only seen it done in ways that feel pushy or inauthentic.

But selling does not have to mean convincing someone to buy. It can mean helping someone make a decision and holding space for a possibility. I work with many tutors who feel awkward selling, especially in webinars or online sessions.

When we reframe selling as a service or invitation rather than a demand, everything shifts. You can share stories, invite people to conversations, and let your enthusiasm lead. The words you use will start to feel natural and authentic.

Inside the Tutors Mastermind, we explore sales approaches that feel grounded and values-aligned. We use short, action-focused sales sprints and practical training to help tutors sell comfortably while still being themselves.