Artwork for podcast The REAL in Real Estate
AI Tools for Real Estate Agents: How to Automate Content and Social Media While Staying Authentic
Episode 767th January 2026 • The REAL in Real Estate • Jean Mitchell
00:00:00 00:26:15

Share Episode

Shownotes

AI isn't replacing real estate agents -- but agents who know how to use it are pulling ahead of those who don't. Host Jean Mitchell of Trilogy Real Estate sits down with Sharon Yeary, a broker with over 24 years of experience and an instructor at Champions Real Estate School, to break down how she uses AI to automate her content, social media, and marketing without losing her authentic voice.

What you'll learn:

✔️ How to hire a trained AI assistant through programs like the Krem Institute -- vetted specialists who can rebuild websites, edit videos, and manage content across Facebook, Instagram, and LinkedIn

✔️ How to personalize ChatGPT with your personality, humor, and business goals so the content it generates actually sounds like you

✔️ Why you must always audit AI outputs -- Sharon shares examples of catching staging errors, compliance issues, and AI "tell-tale" patterns before they go public

✔️ Tools beyond text: HeyGen for AI avatars and Captions.ai for video editing that corrects eye contact so you look directly at the camera while reading a script

Sharon Yeary is a veteran broker with over 24 years of experience and a certified AI Realtor. She is an instructor at Champions Real Estate School and the founder of Sharcom Realty.

Connect with Sharon:

Website: sharcomrealty.com

Email: [email protected]

Subscribe to The REAL in Real Estate on Apple Podcasts, Spotify, or wherever you listen.

Links

Chapters

Video

More from YouTube