Shownotes
Jen interviews marketing strategist Nicki Osbaldiston about using LinkedIn effectively for business. Nicki shares tips for thought leadership, personal branding, engaging content, and consistent networking. They discuss cultural differences and the value of female entrepreneur communities.
Episode Highlights:
- Use professional photos and share your vision, values and expertise for personal branding
- Comment meaningfully on others' LinkedIn posts to build your reputation
- Tailor your LinkedIn content and messaging for your target audience
- Engage daily with insightful comments to attract potential clients
- Don't rely on lazy auto-responders - use your own authentic voice
About Nicki Osbaldiston
With a background in Global Marketing and Communications, Nicki has created, promoted and delivered leadership resources across multiple countries for several years, while living internationally and in her home country of NZ.
Her focus now lies in assisting small-medium businesses developing and positioning their ventures effectively for their ideal client audience. With strengths in developing, connecting and strategy, Nicki loves coaching and running workshops on strategy and thought leadership visibility with business owners authentically seeking growth opportunities."
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LinkedIn: https://www.linkedin.com/company/femalefusionnetwork
Website: https://www.femalefusionnetwork.com