Michael Barry got his start in the music industry.  As a performance artist he excelled, but he still found himself wanting more.  He ventured into the marketing and promotion side of the music business and finally found his stride when he realized that the communication business was his forte'.  Micheal shares the steps he takes to set up marketing plans for small businesses and he walks you through the common mistakes he sees small businesses make every day.  Marketing isn't a one and done type of venture, you have to keep at it and build relationships.  Michael shows us how it's done.