Shownotes
Go back and audit your old podcast episodes because they are your biggest untapped asset.... that's what I tell every podcaster I meet. And yet... I have never once done it to my own show in almost 4 years!!! This episode is me getting honest about why I kept avoiding the work I tell everyone else to do, and what I am FINALLY doing about it.
This one is for you if you have ever known exactly what you are supposed to do for your business or your podcast and just kept not doing it. I am pulling back the curtain on the real reason mine sat undone for a full year, what a real podcast audit actually involves beyond fixing titles and show notes, and why the work nobody wants to do is almost always the thing that moves the needle. Come be a little less alone in the messy middle with me.
In This Episode You'll Learn:
- The advice I give every single podcaster that I never once followed on my own show in almost four years
- Why the podcast audit is the work almost nobody does, and why that is exactly what makes it the thing that moves the needle
- What auditing your old episodes really means, far beyond just cleaning up titles and show notes
- Why your already published episodes are your biggest untapped asset, quietly getting listened to while pointing nowhere
- The honest reason I put mine off for a whole year, the hardest year of my business, procrastination, and a little shiny object syndrome
- What you do not need to do to turn your podcast into one that brings you clients, no starting over, no new offer, no chasing downloads
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