Shownotes
In today's episode of High Growth Founders, Kasey talks about the seven extremely common mistakes startups make when it comes to their messaging. In fact, more than 90% of founders fall victim to these mistakes.
She shares the biggest messaging hurdles every startup has to overcome in order to find traction with its target audience and set itself up for success.
You'll learn why and how to have conversations with your customers that go beyond talking about your product.
You'll discover if you need to do a complete overhaul of how you view your customers as well as your product.
You'll discover the reaction/outcome to expect from your ideal customer when you get your messaging right.
Join Kasey Jones in this thought-provoking discussion!
You don't want to miss this!
What You'll Learn in this Show:
- Why your messaging is so important and how to make it more clear and compelling
- The wrong assumptions founders make on who their ideal customer truly is and what they care about.
- The No. 1 messaging mistake companies make on their websites will more often than not turn off the customer.
- The critical elements every messaging strategy should have, especially in the early days of a startup.
- And so much more…
Resources:
Kasey Jones LinkedIn