Artwork for podcast The Brand & Market Podcast - Turning Airbnb Listings into Legacies
Crafting Strong Brands in a Crowded Market with Real Estate Agent Georgia Donovan
Episode 3012th February 2025 • The Brand & Market Podcast - Turning Airbnb Listings into Legacies • Ali Haney, AirBnb Host
00:00:00 00:58:16

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Want an inside look at a power hour with Ali? In this episode, Ali sits down with realtor Georgia Donovan to take an in-depth look at her brand and marketing. 

Time-stamps:

Get to know Georgia (1:39)

Transitions in brokerage (3:13)

Rebranding Brand & Market (4:32)

The most common mistakes that realtors make (10:26)

Defining your ideal client (16:37)

Creating a logo without a strategy (18:42)

Georgia’s neighborhood marketing strategy (20:43)

Power Hour (30:41)

Summarizing your brand in one sentence (31:37)

Incorporating your new business name into your marketing (37:34)

Website feedback and advice (39:42)

The branding opportunities you might be missing (44:58)

Branding advice Ali wishes you would follow (55:07)

Mentioned in This Episode:

Georgia Instagram: @realtor.gee

Georgia Website: Realtorgee.com

Schedule a Power Hour with Ali!

Website: brandandmarket.co

Instagram: instagram.com/brandandmarket.co

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