Artwork for podcast Trade Show University for Virtual & Live Events
210 - Charity is Good Business - with Michael Green
Episode 2101st May 2023 • Trade Show University for Virtual & Live Events • Jim Cermak
00:00:00 00:15:49

Share Episode


Professional Auctioneer, Travel Consultant and Charity Consultant Michael Green of Michael Green Auctions joins Trade Show University today to discuss why having a charitable component to your business is Good Business!

In this episode - Part 1 of a 2-part series on Charity in your Business - Michael and I discuss implementing a charitable part of your business, and he gives a 7-step framework on selecting the right charity or non-profit organization to align with.

  1. Make sure the Charity's values align with yours
  2. Do your Due Diligence and Research the non-profit options
  3. Evaluate the Charity's impact
  4. Review their Financials
  5. Consider their other Partnerships
  6. Determine overall compatibility between the non-profit and your organization
  7. Have your Team be part of the selection process

Resources and other Organizations mentioned in the podcast:

Connect with Michael:

Mentioned in this episode:

Free Video Training - How to pick the Right Trade Show

Free Video Training - How to Pick the Right Trade Show! Or, if you have already selected a show...How to know if it is the Right Trade Show for your business. You have too much on the line to select the Wrong show!! I give you the 7 Questions you NEED to ask to be confident you have selected the right show! To get immediate access, go to and sign up for the email newsletter right on the home page! That's it!

Subscribe to the new Trade Show University YouTube channel!

Check out the new Trade Show University YouTube channel where we feature a growing number of training videos to help businesses get More Leads, More Sales and More Profits through the power of Trade Shows! Many videos are exclusive to YouTube and not found on the podcast. Visit, Subscribe and Binge!




More from YouTube