Schools know they need better AED coverage, especially across athletic fields and outdoor facilities. The challenge is often not convincing people that AEDs matter. It’s finding the money to put them where they’re needed.

In this episode of SaveHeart Stories, host Dave Fritzsche, founder of SaveHeart by HeartNation welcomes Jonathan Goldman, founding partner of Funding for Teams and Reaching Our Goal. Jon brings more than 20 years of fundraising experience and has helped nearly 20,000 high school and college teams raise tens of millions of dollars. Today, that experience is helping power SaveHeart Fundraising and giving schools a practical way to fund lifesaving AED programs.

Schools know they need AEDs. They know those AEDs need to be accessible where students are actually practicing, playing and gathering.

And while they know they need money to make it happen, fundraising can seem overwhelming.

SaveHeart Fundraiser does the heavy lifting for you.

We provide the proven platform and expertise to create customized fundraising campaigns for schools, teams and community organizations. We create the campaign & messaging for you and track status with you every step of the way.

Takeaways

— Make fundraising personal. Focus on adults who already know and care about the students involved.

— Small donations add up. An average donation of about $80 can quickly become significant when an entire team participates.

— Don’t limit your reach geographically. Grandparents, relatives and family friends can support students from anywhere.

— Lead with the “why.” Funding lifesaving AED coverage gives supporters a powerful reason to participate.

— Keep participation simple. Students can help by providing contacts instead of selling products or going door-to-door.

— Remove work for school leaders. A campaign that takes only minutes to start is far more likely to get off the ground.

— Don’t let funding stop AED expansion. Fundraising can provide the missing piece when schools know they need better coverage but lack the budget.

Chapters

00:18 Introduction

02:34 The Birth of Reaching Our Goal

07:55 Fundraising Lessons Learned

16:00 Underfunding in Schools

20:30 SaveHeart Fundraising

25:18 How it Works

28:30 Getting Started

Helpful Links:

Jonathan Goldman, Reaching Our Goal: https://www.reachingourgoal.com/

SaveHeart Fundraiser: www.saveheart.life/fundraiser

Dave Fritzsche at SaveHeart by HeartNation: https://saveheart.life/