Artwork for podcast Progressions: Success in the Music Industry
How to Fix Your Studio Brand and Work with Artists you LOVE | with Carl Bahner
Episode 9412th July 2023 • Progressions: Success in the Music Industry • Travis Ference
00:00:00 00:56:33

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Today’s guest is mixing engineer, music producer, and brand strategist Carl Bahner. Carl has helped countless audio pros and artists from not only the mixing chair, but also as a mentor helping them shape their brands and careers. For Carl’s second appearance on the podcast he shares his wealth of knowledge and experience in attracting ideal clients and elevating your brand communication skills. Uncover strategies to curate a distinct brand that resonates with your target audience, enhances perception, and leads to working on music you are passionate about with artists that you love.

🗒 In this episode we'll dig in on... 🗒

  • How to become irresistible to your ideal client
  • Carl's "Communicating the Care" Branding Course
  • A brand is NOT a logo
  • Building a website that makes the visitor the hero of the story
  • Being careful not to attract the wrong clients
  • Recognizing the preference of the consumer
  • How to make yourself the obvious choice to a client
  • How to find more clients that want to pay your full rate

🎙 Travis' Intro 🎙

Career Demo-itis

👉 Learn More About Carl Bahner... 👈

Branding Course - Communicating the Care



Bahner Branding:

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Guest: Carl Bahner

Host: Travis Ference

Editor: Stephen Boyd

Theme Music: inter.ference