Today’s guest is mixing engineer, music producer, and brand strategist Carl Bahner. Carl has helped countless audio pros and artists from not only the mixing chair, but also as a mentor helping them shape their brands and careers. For Carl’s second appearance on the podcast he shares his wealth of knowledge and experience in attracting ideal clients and elevating your brand communication skills. Uncover strategies to curate a distinct brand that resonates with your target audience, enhances perception, and leads to working on music you are passionate about with artists that you love.
🗒 In this episode we'll dig in on... 🗒
How to become irresistible to your ideal client
Carl's "Communicating the Care" Branding Course
A brand is NOT a logo
Building a website that makes the visitor the hero of the story
Being careful not to attract the wrong clients
Recognizing the preference of the consumer
How to make yourself the obvious choice to a client
How to find more clients that want to pay your full rate