Lisa Talia Moretti is an award-winning digital sociologist, strategist and tech ethics activist based in London. She currently holds the position of Head Of User Research at Methods. For more than a decade, she’s studied and written about the relationship between technology, information and society. Lisa is an Associate Lecturer at Goldsmiths (University of London) and at Cardiff University. She is also a visiting teacher at Plymouth University and at Sup de Pub in Paris. Her teaching area of expertise is Digital Research Methods, Design Thinking, Campaign Analytics and Social Media and Brand Strategy. Lisa’s research projects with Goldsmiths and King’s College have seen her collaborate with To Play For, IpSoft, Adobe, Mindshare and Rackspace. Her research covers a range of technologies including AI, chatbots, VR and AR, and wearable technology and has gained international coverage with CNN, BBC, Fast Company, Campaign, Techcrunch, Forbes and others.

We are excited to have Lisa with us today talking about ethics & technology. As a digital sociologist she researches the intersection between computer, theory and social life as she approaches technology as a social system in itself rather than a product inside a system. How does this approach shape Lisa’s work? What are some of the major breakthroughs this system has gone through in the last decade? What are the most pressing issues created by technology and how to prevent dehumanization? Next to these questions, we also explore others like what’s the difference between Tinder and adds in a newspaper and how did we get so comfortable with getting into cars with strangers on Uber? Lastly, Lisa also gives a sneak preview of her conference talk and shares her personal motivation for attending it. 

Mentioned in Podcast:

Anthropology + Technology Conference 2020, 9th October

Goldsmiths, University of London

Ipsos research on trust, Ipsos Thinks-Trust: The Truth

TEDxSquareMile talk by Lisa Talia Moretti, Technology is not a product, it’s a system

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