In this episode of the Women in B2B Marketing podcast, host Jane Serra welcomes Ashley Scorpio, SVP Revenue at Levitate Foundry, to discuss her career path from politics to B2B marketing - and why Partner Marketing is her top B2B Strategy.

Ashley and Jane dive into:

• Ashley's career path from politics to partnerships: and how marketing is leveraged across it all
• the importance of storytelling, whether selling a platform or an agenda
• building relationships with people from all walks of life
• creating win-win-win situations for everyone involved with partner marketing
• the unfortunate trend of layoffs in partner marketing
• the importance of executive buy-in when it comes to Partnerships
• the benefits of having partnerships, marketing, and sales under one person
• being intentional about your career and where you spend your time

Key Links:

Guest: Ashley Scorpio - https://www.linkedin.com/in/ashleyscorpio/

Host: Jane Serra - https://www.linkedin.com/in/janeserra/

Levitate Foundry - https://levitatefoundry.com/

Our Village United - Elevate - https://ourvillageunited.org/elevate/