Identifying your ideal listener is extremely important when it comes to building a connection with your audience. Fostering relationships with your podcast or summit audience can help you go from just a podcaster or virtual summit host to having a following who know, love, and trust you.

Having that ideal listener (or summit attendee) not only will give you the pathway and guidance to what your content is going to be like, but it will also give you a pathway to the overall show, the overall outlook of your podcast.

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