Jeff Krukin of Earth-Space Commerce Advisors points out the tremendous potential that companies have to do business in the commercial space industry.  While you’ve heard of space industry companies like Jeff Bezos's Blue Origin, Elon Musk's SpaceX, Richard Branson's Virgin Galactic, and even the space force military branch, you may not appreciate how much these and other companies in the sector may need what you offer.  Jeff informs us that space isn’t a far future market that's "out there".  The commercial space market is rapidly growing and needs products and services to solve issues they have today.

Jeff recommends that you need to do 4 things to develop a market access strategy.  First, identify where both the current and near-term demand is for your products in the various commercial space industry market sectors. Second, pinpoint and prioritize your target customers within these sectors.  Then, analyze your competition, and determine how to beat them, and finally develop an executable market access strategy.  Jeff provides a 5-step process to successfully implement your market access strategy to enter the commercial space sector.  Listen to the end for the details of Jeff’s gift to our listeners.

Show highlights

04:03   The opportunity to serve the commercial space market.

05:33   Why companies find this a hard market to break into.

08:15   What you need to do to take advantage of the opportunities in the commercial space sector.

11:18   The opportunities available to those who dare.

15:27   5 steps to implement your marketing strategy for the commercial space sector.

19:15   Learn about Jeff.  Email Jeff at jkrukin@esca.global.

Connect with Jay

Email Jay at jay.kingley@centricityb2b.com

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