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The One Where We Discuss How To Get Pagination Right With Patrick Stox
Episode 746th July 2020 • The SEO SAS Podcast • Sarah McDowell & Hannah Bryce
00:00:00 00:36:18

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This week, Sarah and Hannah chat to Patrick Stox, product adviser, technical SEO and brand advisor at Ahrefs, who also organises multiple SEO events including Raleigh SEO Meetup, Beer and SEO Meetup and Findability Conference.

They discuss beer, clean sheets and the hosts find out that Patrick loves musicals, would happily give up his phone and would rather live in a space ship rather than a submarine. 

They also find out about his career and how he first started off as a developer, and then his boss asked if he wanted to learn SEO and the rest is history.

Patrick was invited on the podcast to talk about pagination after Hannah came across a blog Patrick wrote all about how SEOs are breaking pagination and how to get it right.

They discuss everything from how the implementation of rel=prev/next has changed to whether pagination is important and debunking pagination conspiracies to crawl paths and making sure everything is discovered on a website.

Of course there is a feature and Patrick technically tries to cheat, but quizmaster Sarah is having none of it.

Where to find Patrick

Website -

Twitter -

LinkedIn -

Ahrefs Contributor -

Search Engine Land Contributor -

Marketing Land Contributor -


Pagination blog