Ever wonder what’s really in your tap water? In this powerful episode, host Joe Fier welcomes Helen Christoni, a passionate expert in water filtration from Ideal Living. Together, they dive into the shocking realities of hidden toxins lurking in our everyday water supply, the real health impacts of chronic exposure, and what you can actually do to protect yourself and your family. Helen unpacks how you can gain control over your health by understanding, testing, and filtering your water—at home, on the go, and even in your shower. If you’re detoxing, dreaming about pure water, or simply want real advice backed by science, this episode is for you.

Topics Discussed

• What’s Lurking in Your Water?
• Understanding contaminants like microplastics, forever chemicals (PFAS), arsenic, and chromium-6—even in “safe” water supplies.
• EWG.org Tap Water Reports:
• How to use the Environmental Working Group’s online tool to check your local water quality.
• Health Impacts of Contaminated Water:
• Links between water toxins and issues like dementia, heart disease, fertility challenges, gut health disorders, and more.
• Boiling Myths Busted:
• Why boiling water doesn’t remove most contaminants, and can even concentrate them.
• Water for Kids & Cooking:
• The importance of using purified water for children and in everyday cooking—plus why minerals from tap water aren’t worth the risk.
• Types of Water Filtration Explained:
• A breakdown of pitcher filters, fridge and sink filters, versus multi-stage reverse osmosis (RO) systems like AquaTru.
• Wastewater from Filtration:
• What that leftover “waste” water really is, and why you shouldn’t feel bad for discarding it.
• Navigating Water on the Go:
• Insights on public bottle-filling stations, their limitations, and what certification labels to look for.
• Industry & Government Realities:
• The slow pace of government action on water safety and why household-level solutions are critical.
• Expanding Purification Beyond the Kitchen:
• Shower filters, chloramines, and why what’s in your bath matters as much as your cup.
• Practical Steps for Wellness:
• How pure water is foundational to any health, detox, or wellness journey.

Resources Mentioned

• EWG Tap Water Database: https://www.ewg.org/tapwater 
• AquaTru by Ideal Living: https://aquatruwater.com/ 
• AirDoctor: https://www.airdoctorpro.com/ 

Connect with Us

• Website: TPE Blueprint
• Instagram: @tpeblueprint
• Subscribe on Apple Podcasts: TPE Blueprint on Apple Podcasts
• Subscribe on Spotify: TPE Blueprint on Spotify
• Contact: Visit our website for feedback, questions, and upcoming episode info!

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Disclaimer: MDLifespan PlasmaXchange protocols are designed to support general health and wellness. They are not intended to diagnose, treat, cure, or prevent any disease. The information provided on this podcast is for educational purposes only and should not replace medical advice. Please consult with your healthcare provider before beginning any new health program, especially if you have a medical condition or are taking prescribed medications.

Ever wonder what's really lurking in your tap water and what it

could be doing to your health?

Today on the podcast, I have Helen Christoni here from Ideal Living,

and she is an expert on water and filtration and really what to do.

So she's gonna help us unpack what is, are all these hidden poisons

and, and toxins and whatnot.

Inside our water supply in all of ours and how you can do something about it.

There's some simple science back steps to take to purify all this water

so you're in control in your home and also when you're out and about.

So we're gonna dive in.

This is extremely important, especially if you are in the middle of detoxing

or thinking about doing that.

All right, so let's dive in.

All right, Helen, how are you doing today?

It's great to have you here.

I'm so good, Joe.

I'm really glad to see you again.

I know it's been a, it's been a little bit, and I know you've been busy.

You've been, um, with Yeah, Ideal Living the company, but, uh, you

know, we're talking about AquaTru and water stuff today, which you have.

Uh, really cool.

Um, I mean, you have, you've been in this space for a long time, the whole

water filtration and you've studied this, so I'm just super curious to learn all

about water from you and Yeah, we haven't really done a water specific episode, so

that's where, you know, I'm like, well, I know someone, Helen Helen's the one.

Yeah.

And you know, like the more that I've learned about water, the more that I

am passionate about talking about it because it's so vital for life and

people just don't know what, what they're drinking and what they're cooking with.

So super important that we talk about it and, um, just raise everybody's

awareness on what their options are.

Yeah, absolutely.

And that's where, because I didn't know much of what, you know, what's in our

water supply and you know, because we've talked before on, uh, on my other show,

but also just in person and, and you know, we have some mutual friends and I

just went down the rabbit hole learning about like, yeah, what is in my local

water supply as opposed to maybe others.

It's all kind of different, but also what can we do about it?

So that's why I feel like that's what we could talk about here.

And yeah.

I'm curious, so Helen, like what, I guess what, what was the switch or what got you

into this whole space in the first place?

Well, you know, I was, I, um, have known the founder of Ideal Living

Peter Spiegel for a long time.

I worked with him earlier in my career like 25 years ago.

And, um, I went into the beauty business and then I came back

into health and wellness.

When I wanted to pivot, I came back to work here, um,

for AquaTru by Ideal Living.

When I started learning about the water, um, my big aha moment is when I ran my, I

went to ewg.org and I ran my water report.

And so for those of you not driving, if you're sitting at a computer, um, or if

you're just chilling on your phone, go to ewg.org and put your zip code in and that.

Was it for me, like when I saw that there were 16 contaminants in my uni

municipality that caused cancer that were over the health limits, I was like, whoa.

You know?

And so anybody that runs their ewg.org report is gonna have a very

similar reaction, unfortunately, across the United States.

And so, um, really important knowledge is power.

And you know, I mean, it's like the, you know, people, I always

hear it from people that live in New York and I love New York, right?

Oh, we got the best water, we got the best water.

You do not have the best water, and it is totally filled with microplastics,

forever, chemicals, carcinogens, all kinds of things that are horrible for you.

So, so really important.

We know what's in our water and now, um, we're just really.

We're just, there's so many chemicals in our water supply that we really need

to be, everybody needs to be purifying their water at the household level.

Yeah.

I mean, that's a minimum, right?

Like, well,

everybody,

Yeah, it, well, I, I mean like, yeah, no worries.

Uh.

I don't know.

It just blows me away.

'cause Yeah, I did the ewg.org/tap water I think will get you right

to like the water zip code.

Little thing.

So plug in your zip code.

I mean, what kinda stuff you said microplastics, I mean, what are some

of these other elements or things that you're, you're seeing in water.

The one thing that always gets me when I run my EWG report is the Chromium six.

So Erin Brockovich movie came out over 30 years ago for people who remember,

and you know, she was talking about the chromium levels in Flint, Michigan.

It was a, it's a big, I mean, it's horrible and it's a,

it's a horrible contaminant.

It shouldn't be in our water.

We've known about this for a long time.

Um, there's a whole movie made about it and 30 years later

it's still in our water supply.

I was in Orlando, Florida, and you know, and I ran a woman's water report

there and I mean, they had, she had things in her water that was the.

Thousand times over the health guidelines.

Now what's really interesting is you can see the Forever chemicals and all

the PAS pfas that are in your water.

So now they're starting to track that, and so at some point, hopefully they can

regulate it like the government needed to identify forever Chemicals, PFA.

As a hazard for us to be, to start even being able to measure it.

So there has been changes in identifying what's harmful for us, and I'm glad

that we're measuring it, but measuring it is one thing, removing it's another.

So super important that we all know what's in our water so we can

address it at the household level.

That's good.

Yeah, and I just as you were answering that, I was looking at my own, um,

water district and yeah, it shows 11 contaminants that exceed the EW G'S

health guidelines total of 18 contaminants

Yeah, and I was talking about that woman in Orlando.

So I was at a table, I was running some mom's like water reports, and she had

arsenic in her water at a thousand times.

The guidelines.

So, and she was like, oh my God, I'm gonna die.

You know, I mean, she's got arsenic, like poison in her water and a

thousand times the health guidelines.

And, and so that was a really big, this was just recently actually, and

I was like, oh my God, like, we're gonna give you an AquaTru, right?

Because we wanted to make sure that she, she had something to do.

She was so scared.

And so I think, not to scare people.

Um, there's a lot of things that people can do to purify their water,

but knowing what's in your water is the first step of really taking

control of a fundamental thing that's so important for your health journey.

So water key to health and making sure you got that right is really important.

Yeah.

Well, so I guess, talk to me now 'cause we'll talk about yeah.

The filtrate filtration and everything, but like, what are some

of the, I guess, the health impacts that you're seeing of dirty water

Oh gosh.

long-term exposure?

Yeah.

I mean, it's really scary, you know?

I mean, every single day I'm opening up a new study on microplastics.

You know, everyone's talking about microplastics.

Right now.

We have microplastics found in the brain cells of people that have dementia.

We have microplastics in people's heart valves for people that have heart disease.

We have, you know, microplastics in men's penile tissue when they're

having fertility challenges.

So these microplastics, we should not be ingesting them,

and the rate of which they're.

Creeping into these health implications is really, really frightening.

So, um, I know everyone's heard about it, like plastic

bottles, not good glass bottles.

Now suspect really, like I said earlier, purify your water at home.

Um, one thing I think that's a very key piece of information that I like

to leave with people when I'm talking about water is if you simply cut out.

Drinking out of plastic bottles, you will reduce your microplastic exposure by 90%.

This was recently published in a Harvard study, so if you're listening to this,

this is one choice that you can make every single day that just stop with

plastic, just stop and it'll really be beneficial to your long-term health.

that's wild?

That's a, that's a nuts stat.

And um, yeah, I just had a another woman here talking about, uh, microplastics

and then we have nanoplastics as well, so even smaller and.

Because now with the better testing you're picking up, oh,

there's actually, it's a lot worse.

So let's to say they're not all in everything else with plastic.

yeah.

And then we have like forever chemicals too.

I think forever.

Chemicals are are forever.

Chemicals are equally as scary because they're called forever

for chemicals for a reason.

They do not.

Like it's really hard to destroy a forever chemical and they can live within our

bodies for years and years and years.

And, and they're linked to things like fertility issues.

Again, lots of health problems, some bone disease.

Um, uh, we also have.

All kinds of, um, concerns as it relates to these contaminants

not being able to boil out.

So people think that when they cook, you know that you are, you are actually.

You know, cleaning your water, you're removing the bacteria from the water.

Sure.

When you boil it.

But some of these contaminants, they concentrate.

They don't dissipate.

And so when I learned that as a mom, that contaminants don't boil out, it really

blew my mind because think of all the meals we cook, all the, you know, water,

we boil for pasta, you know, for to make mashed potatoes like mac and cheese.

Let's go.

Right?

We boil.

We boil a lot of water.

So when it comes down to when you really think about it, um, you

don't wanna be serving contaminated cooked meals to your family.

And it's really important that you know homemakers, people that

cook understand this because there we're programmed to think you boil

something, it's clean, it is not clean.

So another thing that you can hear today, please contaminants, do not

boil out and make sure that you're cooking with purified water Also.

And I would assume, um, because those are big.

Yeah, the boiling thing, I was gonna ask you about that because that's a

pretty common misconception, I'd say.

But yeah.

Um, how about just washing vegetables and all of that?

Stuff.

Yeah.

Anything else that you'd probably naturally run under?

Sink water or tap

Yeah, I mean, I just think as much as possible, we wanna be able, that we wanna

really be able to be using purified water, because I always say like, you don't

wanna retox when you're detoxing, right?

Like water is vital for us as humans to detox our bodies at the cellular level,

right?

And if you are.

If you are retox, when you're supposed to be detoxing, it's

actually quite problematic.

And so, so, you know, I think that.

You contaminated water really can cause a lot of health issues, gut

issues, you know, I mean, forget about all the scary chemicals.

Let's just talk about what they're treating.

The water with chlorine, chloramines, all these things.

I mean, it's just chewing away at our gut lining and our gut health.

We don't wanna be like those disinfectants are disinfecting our gut.

That's why I think so many people have gut issues now today, and

their gut bacteria is really.

Like, we're having so many gut issues as a country, and, and so

one of the most important things you can do is drink purified water.

'cause you don't wanna be ingesting all that chlorine, those chloramines,

like, it's all like, you know, they're disinfectants, right?

So it's like, oh, you know, let's have a side of disinfectant with our water.

No.

lovely right now.

Yeah.

Geez.

How does this affect our, you know, I mean, I'm thinking you said mac and cheese

and all these other things that, like kids would probably have, like how is

water affecting little ones more than like

Oh, it's very important that we, um, are not giving our kids tap

water, you know, like, or, or anything with microplastics in it.

So like, you're never gonna wanna be like, Hey, here's your.

Sippy cup, you know, filled with forever chemicals, right?

So, so we wanna give, we wanna give these kids, um, the best

chance developing, making sure they're detoxing as they should.

And you know, and also I think it's important, people are

always very concerned about.

Minerals, right?

And so trust me that you're getting more contaminants from your tap

water at home than minerals.

And so, um, really easy to add minerals into our diets.

Much harder to remove contaminants from our bodies.

And so I think like supplementing with minerals is super important and, um,

but you're not really getting them from the tap water that you're cooking

with or you're drinking with at home.

Yeah, it's like the layer is to clean first and then add in whatever,

uh, of those that, that you want.

Well, let's talk about, uh, filtering, you know, filtering water and light

because it comes in all different phase, or, you know, styles.

I mean, people have the Brit of filter, all these other things like, I guess.

Tell me the spectrum of filters and then kind of how, 'cause I

know certain filtration techniques will filter other things out.

first of all, I'd like to say that something is better than nothing, right?

Um, but, you know, water filtration isn't created equal.

And so I'll walk you through just different types of filtration.

So you have a picture filter, like you just mess it.

Like you just mentioned, and pitcher filters are really made to

remove lead and chlorine from the water and to make it taste better.

And so, it's one single carbon filter and so you get very light

filtration out of a pitcher filter.

And I think something that's also very important that people realize

is you really need to stay on top.

If you're using a picture filter, make sure you're staying on

top of your filter changes.

Because what happens is once that filter is, um.

Is like absorbed right, or cannot filter anymore.

Um, the contaminants will leach back into your water.

So then you're actually like superdosing your water.

If you're not on top of your filter changes, that's a big concern.

Like you see all these kids going to colleges, everyone's sending

a picture filter with their kids.

Please, please send an AquaTru because like, trust me, you know,

like my own daughter, Bella.

Um, she had a picture filter and when I moved her into the craft,

it was a game changer for her.

Like she loved taking her little glass picture to her bed.

And, um, anyway, so with my own daughter, I made that switch.

Then you have.

Fridge filters or sink filters.

Now fridge and fridge and sink filters are marginally better than picture

filters because there's pressure anytime you know, and anytime you put pressure

through a filter, it's gonna work better.

It's gonna remove more contaminant.

So they're like marginally better than Then picture filters, same thing.

You can superD dose your water or your ice cubes if you're not changing the filters.

And then also.

It's a single level of filtration.

Then you get into like what we have at um, Aqua Tru, which is four stage reverse

osmosis, like quadruple filtration.

Right.

And the thing about ro, which is so great is, let me break it down for you.

So we have our first stage which removes all the sediment, rust,

that kind of stuff from the water.

Then we have our second phase of filtration, which it removes things

like chlorine, chloramines, lets, and then it goes to the RO filter.

So the RO filter is really a game changer here.

So the RO filter to membrane and all the pure water goes to one side.

The contaminated water stays back.

And then we have a fourth level of filtration, which is this carbon VOC

filter, which removes things like.

We are not even testing for like drug residue, rocket fuel, this sort of

thing, like forever chemicals that kind of just like seals the deal.

And you can also remineralize that filter if you want to.

We have a remineralization option, makes it alkaline, um, raises the pH,

which people like, but I wanna talk about RO gets a really bad rap because

there's a little bit of wastewater.

And we've worked really hard at AquaTru to minimize the amount of wastewater,

and I myself have really had just my own aha moment as it relates to the

poisonous water that's left behind.

Like that is the poison.

Like no one wants to be ingesting that, and you not want your family or

your kids ingesting this wastewater.

You wanna throw it away.

You do not wanna use it.

It's literally.

Poisonous contaminants that can do harm to your body.

And so like I've really kinda changed my perspective.

We've worked so hard to minimize the, the, um, the contaminated

water that's left over.

But I really, as time goes on and water gets worse and worse and worse,

like please don't feel bad about just discarding that poisonous water.

It's really not good for us.

And especially in the carafe.

I know.

Yeah.

It will leave, you know, 'cause I've had the carafe and also the, um, under sink.

Uh, one It makes sense though 'cause I'm imagining it's

'cause of the pressure, right?

Like you have to force water through to actually get the, the purified water

and also you can tell it's really gross, like it's a different color.

It smells like it's toxic water that's left behind, and so,

yeah, please discard of it.

You're not to reuse that water.

It's, it's really concentrated contaminated water.

just with that alone, it's just like, that's blows my mind because that

is concentrated contaminant water that normally would be diluted, but

through all the water that you're having and you're off your tap.

So it's

Just like Air Doctor, which is the sister brand to AquaTru.

Like you see all that disgusting stuff that air doctor catches.

It's the same thing with the water, like in that leaf behind tank.

It is gross.

You just take a whiff of that stuff and it's really, really disgusting.

So, so I actually, it gives me peace of mind that my

water's really being purified.

Yeah, absolutely.

Yeah.

Yeah.

And, and genuinely the taste of this water, uh, I is like so much better.

It's, it, it really is.

And it, and that's also, you know, Dr. Savage in, in MD lifespan.

I know he's, and in the guidebooks you'll see AquaTru recommended

as the go-to water filtration.

funny story.

I was just at another podcast and it was at a, like, it was

the biohacking conference.

The guy tried to catch me, like he tried to trick me, and he had

three cups of water, all unmarked.

One was AquaTru, one was tap, and one was.

Bottled mineral water and he was trying to see if I could

figure out which one was which.

And I totally nailed it.

Like I knew like Wa Aqua Tru is some of the best tasting

water you will ever drink.

Guaranteed.

Really it's everyone is so obsessed once, once they get it.

And I personally have a hard time drinking anything else.

I'm always carrying stuff like this around everywhere I go, you

know, like my own bottle of water.

What's, um, something that just came to mind?

'cause I have been to your offices and I know you have this at the office,

but you know, like when saying you're on the go with your big water bottle

and you wanna fill it up somewhere, you know, you have the filtration now

at like airports everywhere, which.

I'm guessing a good step in the, a step in the right direction, but are

those kinda like that single filter

any water filtration system, it's very important that they've been

independently tested to remove contaminants for the lifetime of

their filters, and that is called.

NSF, like being tested to NSF standards.

And so there are many different NSF standards.

AquaTru, I believe we have four of them.

Most companies maybe only just have one or two.

Um, the one primary one is just to remove lead chlorine and make it taste better.

So when you're looking at.

These picture filters or these industrial professional filters, most of them are

only, um, have the one NSF standard to remove lead and chlorine, but not all

the other things like microplastics, forever, chemicals, all these other

things that we're worried about.

And so AquaTru, we've developed a pro series line.

We have bottle filling stations that are, they're really the.

Only filters that are certified to NSF standards to remove 84 contaminants.

We are very proud of this because there are so much kind of misinformation

out there in the water Purifications.

Base and we challenge people that are out there selling these bottle

filling stations to get the testing, you know, like invest in the NSF

certifications because people have the right to know that when they're going

in an airport and they're filling up their water bottle, that, that, those.

That water filtration is certified NSF standards to remove something, anything.

And also just, you know, like people just think it's pure and it's not.

There's a lot of hazing going on in the water purification business.

A lot of people say like, tested.

You know, by NSF, um, or tested to, just because it's tested doesn't mean

it's certified or passed anything.

And a lot of people, say it's certified to NSF standards and it might only

be for one or two contaminants.

And so there's a lot of like fake claims in the water business.

Any company that has really done.

Extensive third party testing will post the result and

you'll see the reduction rates.

And so like on the AquaTru site you could see that we're certified to NSF standards

to remove 84 contaminants for our at home units and for our professional units.

And so really excited to get these in yoga studios, schools, airports.

Um, can't wait.

And I'm sure you guys will start to see AquaTru out there more and more because

we're really getting a lot of traction.

I love it.

Yeah.

I want to see it in more places.

'cause it's great to see these bottle filter, you know, like it's good to have.

And hotels, I'm starting to see a trend now of like having a,

a machine there because it was all just plastic water bottles

Yeah, and that, that whole industry's kind of interesting because they like.

We made it so you can change your own filters.

Right.

And there are Aqua Tru filters that everybody knows.

They're easy to change, you know?

And so we're really being a little disruptive in this industry because

other big professional bottle filling stations, you need to have a tech come

out to change the filters and maintain the machine, which can be very expensive.

And with Aqua Tru Pro, you can do it yourself.

Nice.

There you go.

Some savings there.

So.

Awesome.

Um, I'm curious of like, what are some other places where the

wool has been put, put over the public's eyes in terms of water?

Like, 'cause you're, you're deep in it, you're reading the studies, you're

looking at all the testing, like what are the things do we need to know?

The government, I mean, let's just talk about like the government a

little bit here and, and you know, how their hands are so tied when it comes

to addressing the water crisis that we have here in the United States.

So a couple years ago there was a bipartisan bill that was passed to

really address our water situation.

I believe it was like a $55 billion bill that was going to go in and replace

the 12 million lead waterways we still have here in the United States and

also implement reverse osmosis water technology at the municipality level.

Um, and so they passed this bill and then they rolled back the bill, and now

the bill and the government are being sued by private sector and lobbied.

To stop this bill, and so nothing's been done, and this is the problem.

You know, like big corporations don't want to live under these mandates, and

so like the red tape in Washington DC around these big initiatives just makes

it impossible to get anything done.

Yeah.

no one should think that the government's gonna be able to fix

this problem, at least in my lifetime.

Right?

And it, that's why it's so important that we understand that there's things

that you can do that are affordable.

Like I think with AquaTru, it comes out to like 11 cents for a liter A water

like it is affordable to have these at home, and you can just have peace

of mind that your water's covered.

that's cool.

Yeah.

I mean, let's thanks for breaking down the math too, because I think that

puts it even to more perspective how.

This is in touch with, I would say most people like, just, just consider

this is the thing that you're always drinking, cooking with, and, and it's

kind of your first step of defense.

It feels like, you

I mean, really it's like a night out at a restaurant for a family.

Like that's the, how much like a home unit of Aqua Chew

will cost you, like, you know.

And so rather than like one night out with a family, you can invest

in a water purifier and um.

And it will last you for years and years and years and, and

just with filter changes.

And so when you put it in perspective, I think it's just a really easy

thing for something to implement.

And chu is, I mean, we are customers, we are growing and the community

we have around this healthy water conversation is really beautiful.

And so we've also saved, like over, we're probably in the 4 billion mark now of

single use plastic being, um, that we've.

Saved as a company, and so it's just a really great, it's a really great time

for AquaTru as a business and we're really excited to keep having this

really authentic water conversation and education at the company.

Yeah, no, it's, it's great that you guys are leading it and I know

that's your, your big focus there.

What, um, tell me about water in other parts of the house, like your shower or

washing your hands and all that stuff.

Like, I'm just curious of like the exposure side there.

How does that work?

Yeah, well, you know, by taking a shower, I think you can ingest more chlorine

or chloramines than you would if you drank a glasses of water, which is

kind of crazy when you think about it.

And so, and if you wouldn't, if you wouldn't drink it, like why

would you shower in it, I guess?

Is that as a message there?

And so we recently, we had been working on a shower filter, Joe, for.

Three plus years.

Um, and it was very important to us that we were able to offer something

to the public that really addressed the needs of households here in the us.

And so I. in different municipalities, they use different types of disinfectant.

60% of the country uses chlorine.

40% of the country use something called chloramines, which is

ammonia and chlorine mixed together, very nasty, super hard to remove.

So we, we went and we created our own proprietary technology.

We've been spending years on doing this to make sure that we.

Remove the chloramines in the water in at the shower level.

Why does this matter?

Because places like Los Angeles, San Francisco, Miami, Washington,

dc like all these huge cities are using chloramines as a disinfectant.

And so, um, you know, and chloramines can like chew through copper piping.

It's the last thing.

You wanna be showering and, and people just don't realize chloramines exist.

They just think chlorine.

It's like a branded term, kind of like Clorox, right?

And so, but a lot of people's houses, mine included.

Don't use chlorine.

They use chloramines.

And so very hard thing to remove.

We remove it, remove it from the drinking water.

We also remove it from the shower and, um, our AquaTru shower filter.

Um, it's really cool.

We're in the process of NSF testing now and we've independently tested it,

like we're competent that we're gonna get that certification, but we had.

Um, NSF resurrect their chloramine testing.

Um, so, ' cause it's so, we're so passionate.

Peter, the, the founder here was so passionate about making sure,

because it's just something that people don't know and we know.

And so the world's about to know about these nasty things called chloramines.

And you wanna make sure that you're moving it from your shower filter,

I mean, it makes sense 'cause Yeah, I, that was something that was on my mind.

I think immediately when I got the, the, the filtration system

for water, drinking water.

I was like, well, how about all the other places I'm using water?

It's like, do I really wanna be Yeah.

Bathing in that, or even, I don't know.

I'm sure there's vapors too, of all the stuff I, I don't know enough there.

Yeah, I have to say, you know, um, very proud of the AquaTru shower filter.

It's going to be a game changer in this industry, and definitely a disruptor

because we worked long and hard on this proprietary filter technology,

and it's really a beautiful experience.

It's also adjustable, so most shower filters aren't adjustable and

you can have like massage stream, like all four different things.

Really easy.

It's like a 62nd install.

And, um, and it really, you can tell the difference in

your water at the first shower.

Like it's

it's pretty magical.

All

I'll have to send you one.

I, my, I would love that.

Yeah, I definitely wanna try it out.

Well, let's, um, you know, with MD Lifespan, what we

talk about a lot here is.

The detox side, you know, and, and I remember I wrote this down 'cause you

like retox to detox that whole thing.

So, you know, um, I don't know how familiar you are with the therapeutic

plasma exchange concept and Yeah.

So we talk a lot about, that's, that's obviously what Dr.

Savage does, MD lifespan and.

So that's why, you know, essentially why it's so important

to fix your water problem.

Because I just keep thinking of like, yeah, why would you go through all

these detox protocols and, and things when you're just going to re detox?

Right.

So, I don't know, have you, do you, have you worked with, uh,

people on the detox protocol?

What, what are your thoughts?

And

just talk about setting your body up for success with any detox.

And so this, this pure water piece is foundational because if you're not,

if your cells aren't, um, like if they're, if they're not filled with

this pure water, you're not even.

You, the, the, you're not even gonna, your detox isn't even gonna really gonna

work, and your body's really not gonna be in a place where it's available to really

absorb this detox, have it work correctly.

So I always say that when it comes to kind of foundational health,

if you're really trying to go on a health journey, pure water.

Pure air are two basic foundations that you need at the cellular level,

and it's just such box that's really easy to check, that you should check.

Then you know that whatever you stack on top of it, like whatever supplements

you're taking, detox protocols you're going through, you're actually like

ready to embark on that journey and have it be the most successful.

And so.

I think that, um, I think that people forget about it.

It's like we take air and water for granted and it's, um, it's just

such a super important part of any, the start of any health regimen.

Yeah.

And that's where Dr. Savage is always saying, you know, it's your home.

That's the most toxic place.

And yeah, I mean, air and water are probably the two basic thing.

I mean, I have a, I actually need to get another air filter in here, but like we

have a air doctor as well and love it.

And it's that thing, it's, it's wild when this things kick on.

You are like, oh yeah, I just blew it a candle, for instance.

And it's just like.

I mean, you.

You either have a filter or you are a filter, right?

And it goes both ways for water and for air.

And so your body is working overtime to try and purify and

detox all these contaminants that you're putting in your system.

And you know the difference between air and water, I mean.

Like we are ingesting so much water.

And so it's super key to make sure it's pure as possible, especially if

you're going on a detox pro protocol, because you know, at the end of the

day, if you still don't feel good, it might not be the detox, it might

just be that you're ret detoxing.

And

Hmm.

really, really important with any, anybody that's concerned about their

health, um, any chronic inflammation.

Any sort of, you know, immune challenges, like anything that people are going

through, first thing that you should address is your water and your air.

Like I had a period in my life where I was really unhealthy and I had to really take

a good look at the talk, my toxic burden.

And that's one of the reasons I'm really passionate about having this conversation

is because like I myself had, I was like.

42, 43 years old, I had severe osteoporosis, like

my bones were crumbling.

And I called Peter up, you know, and he was like, you have to purify

your water and purify your air.

And here, you know, now, you know, eight or nine years later, I work here and I'm

carrying this message forward because, you know, it's able, you can get healthy

and you can reduce your toxic burden.

And once you do, you'll never wanna go the other way.

Trust me.

That's for sure.

Thanks for sharing that, by the way.

A little personal background.

Well, let's end on this note, which is, um, I'm always kinda curious,

like, what do you, what are you personally Helen hopeful for in,

let's say in the water space?

I mean, you're doing some awesome things.

With, uh, you know, um, Ideal Living as a company, but I'm thinking as a

whole too, you know, just society and

I just would love for this to be.

The standard.

You know, like my dream for AquaTru is that first of all, like when you go into

restaurants, you'll see, you know, water purified by AquaTru, that we become

peace of mind everywhere people go, people, children's schools, restaurants.

You go to gyms that you work out in.

You know, just making sure that people like associate the name AquaTru with.

Purity is really important to me and because we really invest so much in our

testing and to make sure that things really like deliver on our promise.

And I also think that.

Just the people know.

I think that awareness is key.

I'm big on education, you know that.

And it doesn't have to be complicated, you know, I think that, you know,

just running your ewg.org report is a very great place to start.

It was really my aha moment, and I think it will be like anybody who's listening

today, run your report, see what it says, and then take steps from there.

Yeah, definitely investigate.

If you don't know anything, use your favorite maybe AI tool or something

to investigate what does this mean?

Like what does this really long acid that's in my water that I've

never heard of before, but happens to be, in my case, 362 times the,

uh, got like just wild stats.

So yeah.

I.

pronounce it, you probably shouldn't be drinking it.

That's the truth.

Oh my gosh.

And the, the fact that you said, uh, rocket fuel earlier

is still, I'm like rocket

No, I mean, let's double click on that because I think people don't realize that

there's the things that come up on the EWG report, and then there's things that

don't because they don't test for them.

Things like antibiotics, birth control, antidepressants, there's.

All these things in our, in our drinking water.

And so, you know, no one wants to be with the issues that we're having in this

country with fertility, um, you know, we're so susceptible for disease now and

illness

like

w.

Yeah, so we don't wanna have any of these like pharmaceuticals in our water.

Our children, like, you don't wanna be giving our children

pharmaceutical laden water.

So I think it's really important that we can, we can remove it.

And so, and it's easy to do.

So check out AquaTru, we have something that works for every family and so

really we're so proud of the line.

And if you have any questions, you can always hit me up.

Awesome.

All right, Helen, this is great.

Thanks for going deep down the water rabbit hole and uh, yeah,

we'll link everything else that you mentioned, the show notes description.

So

appreciate your time.

Thanks Joe.

You got it.