Artwork for podcast Perpetual Traffic
EP296: The Easiest Way to Market Your Business with Dave Gerhardt
Episode 2969th March 2021 • Perpetual Traffic • Tier 11
00:00:00 00:56:30

Share Episode


The foundation of marketing isn’t difficult: sell people stuff they need. As marketers, it’s easy to overcomplicate what it takes to get a brand off the ground. In this episode, Dave Gerhardt, CMO at Privy, explains how to market a new company that isn’t well known in their industry (yet!). Listen to learn how he created Drift’s marketing strategy, was able to use a podcast to grow their reach, and gained traction against established competitors.


Get Results Like This with Tier 11

Work at Tier 11

Get a Free Trial of Oribi and 20% off with code: DigitalMarketer

60+ Free Ad Creatives For Social (thanks No Limit Creatives!)

Dave on Twitter

Dave’s Podcast B2B Marketing

Drift’s Podcast Seeking Wisdom

Dave’s Marketing Group: The Leading Community for Modern B2B Marketing

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.

Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at

Mentioned in this episode:

Content At Scale

Content At Scale