Shownotes
What are the components of a successful marketing program, framework or campaign? No doubt you've seen and read about a lot of different tactics that people have recommended to use in marketing - from Google Ads, to Social Media campaigns, to content creation to email marketing and various marketing automation tactics.
Tactics are fine - when applied in the right situation. Since we are about making marketing more human on this podcast, you're probably wondering what are the principles, though, that make up HUMAN MARKETING?
Today, I explore the the Five Success Principles of Human Marketing.
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