In this myth-busting episode, Scott Ritzheimer, Founder of Scale Architects, shares why legacy is not reserved only for Level 7 and how you can start building one right where you are. If you believe lasting impact must wait until the end of the journey or feel stuck without a clear path to purpose, you won’t want to miss it
You will discover:
- Why most founders are not called to Level 7 and can leave a powerful legacy sooner
- How to move from dissatisfied employee to purposeful employee and find meaning in the margins
- What unique capital Level 7 founders accumulate that unlocks a different scale of impact
This episode is ideal for for Founders, Owners, and CEOs in stages 1,, of The Founder's Evolution. Not sure which stage you're in? Find out for free in less than 10 minutes at https://www.scalearchitects.com/founders/quiz
Scott helped start nearly 20,000 new businesses and nonprofits and with his business partner started led their multimillion-dollar business through an exceptional and extended growth phase (over 10 years of double-digit growth) all before he turned 35. He founded Scale Architects to help founders and CEOs identify and implement the one essential strategy they need right now to get them on the fast track to Predictable Success.
Want to learn more about Scott Ritzheimer's work at Scale Architects? Check out his website at https://www.scalearchitects.com/
Connect with Scott through his LinkedIn at https://www.linkedin.com/in/scottritzheimer/
Pre-order a copy of Scott Ritzheimer's book The Founder’s Game at https://www.scottritzheimer.com/book/pre-order
Hello, hello, and welcome, welcome once again
Scott Ritzheimer:to the Start, Scale, and Succeed podcast-the only podcast that
Scott Ritzheimer:grows with you through all seven levels of your journey as a
Scott Ritzheimer:founder. I'm your host Scott Ritzheimer, and today I want to
Scott Ritzheimer:talk to a lie that quietly robs founders of the very best part
Scott Ritzheimer:of this founders game. The lie is that the legacy that we want
Scott Ritzheimer:to leave behind is reserved only for the summit. That only the
Scott Ritzheimer:rare founder who can reach level seven and become a visionary
Scott Ritzheimer:founder, who can really invest in this question: What do I want
Scott Ritzheimer:to leave behind? We think that they're the only ones who've got
Scott Ritzheimer:the opportunity to leave a lasting legacy, but that creates
Scott Ritzheimer:a real problem because it's my belief that most founders aren't
Scott Ritzheimer:actually called to level seven. In fact, a very, very, very
Scott Ritzheimer:small percentage of founders are, and maybe even a smaller
Scott Ritzheimer:percentage do. And so, we can't just leave legacy for the last
Scott Ritzheimer:stage. There's got to be a better way. And today I'm going
Scott Ritzheimer:to show you why that myth is dead wrong, and how you can
Scott Ritzheimer:start leaving a legacy this month, and show you how some of
Scott Ritzheimer:our pre-release content can help you do that even faster. So
Scott Ritzheimer:let's unpack this myth. What's going on here? So, as you know,
Scott Ritzheimer:there's seven different levels from pre-launch to post-exit. We
Scott Ritzheimer:go from being a dissatisfied employee to becoming a visionary
Scott Ritzheimer:founder. And those of you who followed a little bit more
Scott Ritzheimer:closely know that the defining question of level seven is what
Scott Ritzheimer:do I want to leave behind. But just because that's the question
Scott Ritzheimer:of level seven doesn't mean that we don't ask it in any other
Scott Ritzheimer:stage. It's just not as central as it is in level seven. And
Scott Ritzheimer:just because it's central in level seven doesn't mean that we
Scott Ritzheimer:can't leave a legacy from these other levels. And that creates a
Scott Ritzheimer:real challenge, and and can do way more damage than it would
Scott Ritzheimer:seem at surface value because if a founder feels like the only
Scott Ritzheimer:way to leave the legacy that they want is to reach level
Scott Ritzheimer:seven, they might end up spending their entire career
Scott Ritzheimer:doing things that they don't want to do because they're
Scott Ritzheimer:working through levels that they don't actually need to work
Scott Ritzheimer:through. The second is even those who are trying to reach
Scott Ritzheimer:level seven, you have the opportunity to defer the change
Scott Ritzheimer:and benefit that you can in these earlier levels, and hope
Scott Ritzheimer:that you'll just make up for all of it in level seven, and that
Scott Ritzheimer:doesn't work either. And so, what? of the things that I've
Scott Ritzheimer:done is actually we're currently doing this is we're creating a
Scott Ritzheimer:course that's designed one course for each level of the
Scott Ritzheimer:game. There's a course for dissatisfied employees wanting
Scott Ritzheimer:to become purposeful employees or maybe even start their own
Scott Ritzheimer:business, and we'll talk about the names of those and how
Scott Ritzheimer:you'll be able to find them in a bit. But what I want to draw
Scott Ritzheimer:attention to is the last course in this series is called the
Scott Ritzheimer:Founder's Legacy, and it has a special role in in the grand
Scott Ritzheimer:scheme of things because it's not only a practical playbook
Scott Ritzheimer:for level seven founders who do want to leave that legacy
Scott Ritzheimer:behind, but one of the things that we do differently in course
Scott Ritzheimer:seven from any of the others is because of the way that seven is
Scott Ritzheimer:the accumulation and and and aggregate really of all the
Scott Ritzheimer:levels before it, all the skills and knowledge, ability,
Scott Ritzheimer:resources and success-all of those are what actually make
Scott Ritzheimer:seven possible. And so, as I was looking at the design of the
Scott Ritzheimer:course, and I was thinking about how I could help move founders
Scott Ritzheimer:downfield, one of the things that I decided was, wouldn't it
Scott Ritzheimer:be fun if we could give this away free to a whole bunch of
Scott Ritzheimer:people? And we've figured out a way to do that. So whether
Scott Ritzheimer:you're in level seven, or whether you're dreaming about
Scott Ritzheimer:being in level seven, or whether you want to dispel this myth
Scott Ritzheimer:that legacy is only reserved for level seven, I've got some
Scott Ritzheimer:exciting news because we're making the entire level seven
Scott Ritzheimer:course, the entire founders level course, founders legacy
Scott Ritzheimer:course, free for anyone who orders the book on presale. So
Scott Ritzheimer:any time from now, presale is already open, starting on
Scott Ritzheimer:Amazon.
Scott Ritzheimer:It'll be available in other places soon through february 9.
Scott Ritzheimer:So your last day to get the course for free is february 8.
Scott Ritzheimer:If you'd like to get a copy of the full Founders Legacy course,
Scott Ritzheimer:which includes hours of video training and tools and resources
Scott Ritzheimer:and worksheets that you can use to define the legacy that you
Scott Ritzheimer:want to leave. If you want to get access. How you can start
Scott Ritzheimer:that right here in the level that you're in, then I'd highly
Scott Ritzheimer:encourage you to head on over to thefoundersgame.com. On that
Scott Ritzheimer:page, you're going to find everything. It's got a, it's got
Scott Ritzheimer:the Amazon link on it. It has a form a little bit lower in the
Scott Ritzheimer:page, and so the way that you need to the the thing the next
Scott Ritzheimer:step that you need to do so go order it on Amazon. But the next
Scott Ritzheimer:step that you need to take is to head back to thefoundersgame.com
Scott Ritzheimer:and right there you'll see a little section where you can
Scott Ritzheimer:upload your order invoice from wherever you bought it, and
Scott Ritzheimer:that's what's going to unlock your free resources. And what do
Scott Ritzheimer:you get immediately? You will get the the founders game
Scott Ritzheimer:introduction. You get the first chapter of the book, formatted
Scott Ritzheimer:and everything. It's awesome. It's beautiful. It's very cool.
Scott Ritzheimer:You'll get to hear my story. You you'll get to see the most
Scott Ritzheimer:common mistake that founders make, and you get an idea of
Scott Ritzheimer:what is included throughout the rest of the book, you'll get
Scott Ritzheimer:that for free immediately. As soon as you plug in your
Scott Ritzheimer:receipt, you have an opportunity to download that, and you can
Scott Ritzheimer:start reading it right away. You'll also unlock two more
Scott Ritzheimer:resources that are coming in the future. The first one is a
Scott Ritzheimer:companion workbook that's going to walk through the the book
Scott Ritzheimer:content, but with place for you to actually write down your
Scott Ritzheimer:answers to the questions and to think about what level do you
Scott Ritzheimer:want, what level are you in, how do you need to adapt your
Scott Ritzheimer:strategies or your skills or your mindset, you'll have an
Scott Ritzheimer:opportunity to work through all of that in the workbook. You'll
Scott Ritzheimer:get the workbook PDF 100% for free, and like I said earlier,
Scott Ritzheimer:the other thing that you get is access to the full course seven
Scott Ritzheimer:founders legacy course, and so that's super exciting because
Scott Ritzheimer:here here's the truth and where I want to spend some time in
Scott Ritzheimer:this this episode is that not only is the founders legacy not
Scott Ritzheimer:reserved for the very end of this game. There's actually a
Scott Ritzheimer:very specific but very powerful way that you can maximize your
Scott Ritzheimer:legacy in every level that leads up to it, and so whether you're
Scott Ritzheimer:there choosing to stay, let's say, in level two, which I see
Scott Ritzheimer:many folks do, or whether you're just passing through level four,
Scott Ritzheimer:in either case, there's a tremendous opportunity to start
Scott Ritzheimer:building your legacy right then and right there. And so, what I
Scott Ritzheimer:want to do is take a quick peek at a couple of these, and we're
Scott Ritzheimer:not going to go through all of them for the sake of time. But I
Scott Ritzheimer:want to explore a couple just to give you an idea. And the first
Scott Ritzheimer:one I want to start with is is probably the least obvious, and
Scott Ritzheimer:I'll admit it's a little bit of a misnomer because if you choose
Scott Ritzheimer:to stay in level one and never become a founder, that's great.
Scott Ritzheimer:There are lots of people who can create a massive impact. There's
Scott Ritzheimer:there's a beautiful legacy that you can leave behind.
Scott Ritzheimer:Technically, it's not a founder's legacy, but I want to
Scott Ritzheimer:explore a little bit about what the legacy could look like, even
Scott Ritzheimer:in level one. Because if you can find the ability to leave your
Scott Ritzheimer:legacy from level one, then you can do it in any level between
Scott Ritzheimer:there and seven. And here's what it looks like. So one of the
Scott Ritzheimer:things that you'll discover as you read through the book is
Scott Ritzheimer:that there is this move. So let me start with in level one,
Scott Ritzheimer:every founder begins as some kind of dissatisfied employee or
Scott Ritzheimer:student or plain old individual. There's there's just something
Scott Ritzheimer:wrong, and getting another job doesn't feel like it's going to
Scott Ritzheimer:do the trick. But just because something's wrong doesn't
Scott Ritzheimer:actually mean that another job won't do the trick.
Scott Ritzheimer:And so one of the ways that I coach and encourage dissatisfied
Scott Ritzheimer:employees who are considering whether or not the
Scott Ritzheimer:entrepreneurial journey is right for them is to actually take a
Scott Ritzheimer:look at what is the actual root of your dissatisfaction. are Are
Scott Ritzheimer:you feeling dissatisfied because of something external that you
Scott Ritzheimer:can change, or are you feeling dissatisfied because of
Scott Ritzheimer:something internal that you can change? And that's important
Scott Ritzheimer:because if you think that your dissatisfaction is rooted in a
Scott Ritzheimer:bad job, and it's really rooted in you, you're going to take you
Scott Ritzheimer:with you to either your next job or to becoming an entrepreneur,
Scott Ritzheimer:and that dissatisfaction will never leave. And so, what we
Scott Ritzheimer:really want to do before we even consider fully whether becoming
Scott Ritzheimer:an entrepreneur is right for you, the first thing that we
Scott Ritzheimer:want to do is get to the place of understanding, and to
Scott Ritzheimer:whatever extent it's possible as an employee. Finding and
Scott Ritzheimer:fulfilling your purpose, or at least moving toward it, and what
Scott Ritzheimer:this means is we move from being a dissatisfied employee to
Scott Ritzheimer:becoming a purposeful employee, and that rubs a lot of
Scott Ritzheimer:pre-founders the wrong way. We just want to jump in and figure
Scott Ritzheimer:it out, and as you'll discover in the book, there's a whole lot
Scott Ritzheimer:of reasons why that doesn't work. But what would I want to
Scott Ritzheimer:address here is not that. What I really want to dive into is when
Scott Ritzheimer:you make that work, when you find out how you can move from
Scott Ritzheimer:dissatisfied employee to being a purposeful employee, what does
Scott Ritzheimer:that do for the legacy that you can leave behind? And and here
Scott Ritzheimer:here's it in a nutshell. When you're an employee, you have the
Scott Ritzheimer:the the glorious luxury that you don't yet recognize. That it
Scott Ritzheimer:kind of doesn't matter. Like the whole organization could go
Scott Ritzheimer:away, and you can find another job. And if your founder and the
Scott Ritzheimer:whole organization goes away, you got a lot of unpacking to
Scott Ritzheimer:do. It's it's going to be a gnarly process, and so at the
Scott Ritzheimer:end of the day, there really is a freedom in being an employee,
Scott Ritzheimer:and that is a freedom from the burden of being a founder of of
Scott Ritzheimer:having everything rise and fall with you. Now, if you want to be
Scott Ritzheimer:an entrepreneur and you choose to do that, then you're willing
Scott Ritzheimer:to take on that risk, and and that's fine, but think about the
Scott Ritzheimer:the margin that you can have in your life. Think about the the
Scott Ritzheimer:strength that you can have when you're think when you're trying
Scott Ritzheimer:to leave a legacy. If you're doing it from the place of being
Scott Ritzheimer:purposeful, of being content, of succeeding in your role, think
Scott Ritzheimer:about how many doors that opens, maybe professionally, but even
Scott Ritzheimer:more relationally. And what you'll find, and and you see
Scott Ritzheimer:this in a lot of wonderful, wonderful employees and
Scott Ritzheimer:executives, and and and these folks who don't necessarily go
Scott Ritzheimer:the entrepreneur route, but still find their way of pouring
Scott Ritzheimer:into the people around them to contributing to the things that
Scott Ritzheimer:matter most. Some of the greatest philanthropists weren't
Scott Ritzheimer:necessarily founders. Now many were, but there are lots of
Scott Ritzheimer:people who just, especially more recently, have risen up the
Scott Ritzheimer:ranks inside of another organization, and really only
Scott Ritzheimer:found that kind of entrepreneurial edge in their
Scott Ritzheimer:legacy, and the reason that they're able to do that is
Scott Ritzheimer:because they have the margin to do that. Because you can make
Scott Ritzheimer:great money as an employee, you can control your schedule to a
Scott Ritzheimer:significant degree as an employee, you can retire as an
Scott Ritzheimer:employee, and because of that, what you can do your legacy move
Scott Ritzheimer:in level one is to find meaning in the margins, to work to
Scott Ritzheimer:create margin in your life, so that your work, your job at
Scott Ritzheimer:least, doesn't consume every last minute of your of your time
Scott Ritzheimer:or every last ounce of your energy. It leaves you with maybe
Scott Ritzheimer:some finances to spare, maybe some time to spare, maybe some
Scott Ritzheimer:relational energy to spare, because you don't have to bear
Scott Ritzheimer:the burden and waste all of your time, energy, and resources on
Scott Ritzheimer:someone else's business. You need to align with your purpose,
Scott Ritzheimer:and then you can find meaning in the margins. And you can
Scott Ritzheimer:volunteer, you can mentor, you can help out in in local areas.
Scott Ritzheimer:You can invest in different initiatives. You can donate and
Scott Ritzheimer:give.
Scott Ritzheimer:There are so many ways that you can leave a legacy, even as an
Scott Ritzheimer:employee, and even more so than if you were to tie up all of
Scott Ritzheimer:that resources in an entrepreneur's journey. And so I
Scott Ritzheimer:hope that this kind of illustrates we've got this dual
Scott Ritzheimer:thing going on where there's something that that's special
Scott Ritzheimer:about each level, and that includes level seven because
Scott Ritzheimer:there really is something special about being a founder in
Scott Ritzheimer:level seven. I'll talk about that in just a moment, but we
Scott Ritzheimer:don't have to wait for that moment to be able to build a
Scott Ritzheimer:legacy, and so you might be sitting there thinking, maybe,
Scott Ritzheimer:maybe not. But hey, if I can leave a legacy in any level,
Scott Ritzheimer:then why would I get to level seven? That's a great question,
Scott Ritzheimer:and the answer for most people is you wouldn't. You would just
Scott Ritzheimer:find the legacy in the level that you want. However, for some
Scott Ritzheimer:of you, level seven is the destination. Level seven is the
Scott Ritzheimer:destiny, and why that matters is because there's a
Scott Ritzheimer:different-pardon the pun-but there's a different level of
Scott Ritzheimer:impact that you can create from there. Because to to do the
Scott Ritzheimer:things that you have to do, to learn the things that you have
Scott Ritzheimer:to learn to have the success that you have to have to get to
Scott Ritzheimer:level seven, you will have accumulated lots of different
Scott Ritzheimer:types of capital, knowledge capital, financial capital,
Scott Ritzheimer:relational capital, wisdom capital, and because of the
Scott Ritzheimer:abundance of all of that. And because of like really practical
Scott Ritzheimer:things, like you don't need to get paid to help out at
Scott Ritzheimer:something, and not only do you have to not get paid, but you
Scott Ritzheimer:might even be able to pay to help out at something. You might
Scott Ritzheimer:be able to volunteer for a nonprofit and give to it. You
Scott Ritzheimer:might be able to mentor a young visionary and invest in his
Scott Ritzheimer:business, without needing a return, you might be able to do
Scott Ritzheimer:that because of the abundance that you've created leading up
Scott Ritzheimer:to level seven. And so, while there is a legacy that can be
Scott Ritzheimer:left from every level, there's a special legacy. There's a
Scott Ritzheimer:special ability. There's a special level of challenge that
Scott Ritzheimer:level seven founders can overcome that's pretty hard, if
Scott Ritzheimer:not impossible, to do in the other levels. And so, if any of
Scott Ritzheimer:this is interesting to you, if you've been thinking about your
Scott Ritzheimer:legacy and what you want to leave behind, or if you're just
Scott Ritzheimer:trying to figure out if this journey is right for you or what
Scott Ritzheimer:it is, then I would strongly recommend head on over to
Scott Ritzheimer:thefoundersgame.com and get a copy of the Founders Game by the
Scott Ritzheimer:pre-release, and then upload your receipt and get the
Scott Ritzheimer:introduction for free, the workbook whenever we release,
Scott Ritzheimer:and a copy of the Founders Legacy, so you can figure out
Scott Ritzheimer:how to navigate these stages, but also how to leave a lasting
Scott Ritzheimer:legacy-one that outlives you and and serves generations of people
Scott Ritzheimer:to come. With that, I hope that this opened your eyes to some
Scott Ritzheimer:new opportunities. I hope this conversation was helpful for
Scott Ritzheimer:you, and without further ado, I cannot wait to see you next
Scott Ritzheimer:time. Take care. Hey everyone, Scott Ritzheimer here. Thank you
Scott Ritzheimer:so much for listening to the Start Scale and Succeed podcast.
Scott Ritzheimer:I hope this episode gave you exactly what you need for the
Scott Ritzheimer:level you're in right now. If you want to discover what level
Scott Ritzheimer:you're in, take our 10-question Founders Evolution Quiz for free
Scott Ritzheimer:at foundersquiz.com. That's foundersquiz.com. It'll pinpoint
Scott Ritzheimer:exactly where you are and give you tailored tips to move
Scott Ritzheimer:forward and reach that next level in your journey as a
Scott Ritzheimer:founder, if you got something out of today's episode, don't
Scott Ritzheimer:forget to subscribe, rate, or review. It helps us reach more
Scott Ritzheimer:founders like you, and let's be honest, it means a ton to me, my
Scott Ritzheimer:team, and all our incredible guests. So keep starting,
Scott Ritzheimer:scaling, and succeeding, and I'll see you in the next
Scott Ritzheimer:episode.