In this episode, Erica is joined by Heather Wick, Chief Energetics Officer, to explore what it means to work with the energy of your business. Heather shares how businesses have their own energy and how separating your energy from your business can create more clarity, flow, and ease in how you lead and make decisions.

They also talk about how this shows up in midlife, when many women begin to feel more discerning and less willing to carry what isn’t theirs. This conversation offers a different way to think about your work, your energy, and the patterns that may be keeping you stuck.

Hear Heather's Experience with Human Design in her family: Episode 8

Schedule your free Business Energy Diagnostic with Heather sacredboardroom.com/diagnostic

Connect with Heather on LinkedIn https://www.linkedin.com/in/heather-wick

Instagram: @theheatherwick

Web: https://sacredboardroom.com/

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Book your Life Patterns Review here.

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Connect with me: erica[at]ericavoell[dot]com

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Welcome to the Unfolding Podcast, a space where we explore what

2

it looks like to really trust yourself,

say no without guilt, and live your

3

life like it actually belongs to you.

4

I am Erica Voell.

5

I'm a decision mentor and inner trust

guide, and I help women in midlife.

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Untangle from the life patterns of shape

shifting and keeping everyone else happy.

7

Claim how they are uniquely

designed to make decisions and

8

understand their unique strengths.

9

Using human design as a lens, we

clear the noise of conditioning so

10

their no feels powerful and their yes

feels true, and then they can move

11

forward without self doubt, guilt,

and the pressure to prove anything.

12

On this show, we have honest conversations

about self-trust, boundaries, energy,

13

identity, and especially for women

in midlife who are done living by the

14

shoulds and second guessing themselves.

15

If you have taken every personality test,

follow the recommended path and still

16

can't shake that feeling that you've

been spending your whole life trying to

17

fit in when what you really wanted was

to belong, you are in the right place.

18

You'll hear stories, insights,

and tools rooted in human

19

design, coaching, and real life.

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Not to tell you what to do, like

another self-help book, but to help you

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really hear yourself so you can stop

overthinking and start making decisions

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that feel grounded, clear, and true.

23

Today we have a special guest and I'm

going to be doing interviews maybe once a

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month coming up over the next few months

because I have been part of a summit and

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a couple of other things recently, and

I just feel like I love hearing other

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women's stories and I wanted to offer

this to you as a listener of unfolding.

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So today we have Heather Wick.

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Heather and I met at a coaching retreat

for our life coaching certification,

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and Heather was the first person who

asked me for a human design session.

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So when I talk about that friend who

said, are you going to do a sessions

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this is the woman I am talking about.

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Heather works at the intersection

of Energy and Enterprise as a

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Chief Energetics officer, helping

visionary founders and their

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teams expand into the next level.

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Their business is calling them to.

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Her signature work Building the energetic

operating systems of a business is what

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companies turn to when they have optimized

everything on the surface and know the

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real work is happening somewhere deeper.

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I'm so excited for you

to hear from Heather.

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So let's get to the interview.

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Erica Voell: Well, welcome

Heather to the Unfolding podcast.

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I'm so excited you're here.

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Oh, I just love you so much.

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Heather Wick: I am so happy to be here.

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Erica Voell: So you describe your work at

the intersection of energy and enterprise,

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which is a phrase that would've made

myself 20 years ago, would've made my head

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hurt, and I would've been so skeptical

and I would've been like, wait, what?

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So tell us what that means and that

you are a Chief Energetics officer.

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Tell us all about this.

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Heather Wick: Yeah, so I, I mean, my

work right now, my body of work is

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really all around doing energy work

for companies and businesses, and

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I have been working primarily with,

uh, tech and FinTech companies, which

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has been really fun and interesting.

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And also, um, you know.

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It's just an interesting space

to be in because people either

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really get it or really don't.

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And so there are a lot of skeptics

and um, there's also a lot of people

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that it really makes sense to.

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But essentially what I do is I

come in and I help the founder meet

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the soul of their business and.

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My belief is that your business has

its own energy field, its own soul,

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and that we can work with it like

a business partner to help grow, to

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help, um, increase, um, like team

communication and, um, team flow.

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It's, it's really like a, an

underlying current in whatever

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is going on with the business.

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And by shifting the energy.

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We can shift the outcomes.

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And so that is, I would say that is my

work in a very, very brief nutshell.

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Erica Voell: So talk

more about this energy.

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This business has its own energy.

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'cause I learned this from you and I

learned this from our mutual friend Anne.

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And it wasn't until I started to

work with you that, and I experienced

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it, that I started to see what

you were both talking about.

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Can you talk more about this part of it?

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Heather Wick: Yeah.

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So this actually came to me, um, yeah,

I, I also worked with Anne, so this was.

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I was introduced to this idea by

Anne and Brianna, who are, um,

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both of some of our mutual mentors.

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But, uh, what happened for me originally

was that I kept finding myself

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signing up for business trainings,

and I did not have a business.

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I could not figure out why I

was going to these trainings.

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I'm like, they.

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Why it doesn't make sense.

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I have no reason to be here, but I

kept felt feeling like I had to sign

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up for things that was like I was being

pushed in the background by something

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to just show up and do this work.

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And I'm like, what is going on?

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And then I finally got around

to starting a business.

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And after I started my business and

really started to work to grow it and

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was introduced to these ideas of, your

business has its own solar, its own energy

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field, I realized that that was part of

what had been going on in the background.

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It was my business kind of like

tapping me on the shoulder, being

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like, all right, let's get this going.

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Let's start this business so we can get in

motion and make our impact in the world.

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And that is really.

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My understanding of how the energy of

the business works is that it is here

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with its own mission, its own values,

its own purpose, and you as the founder,

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are an energetic match for that business.

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For whatever reason, you tour in

harmony and you're, you're here

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to be a steward of that energy,

but you're not the same thing.

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So as we begin to work with the energy,

what a lot of people realize is that.

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You know, the, the energy of your

business encompasses not just the

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way it sits today, but also the

version of your business that's

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like 20 years down the road.

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And so the experience of a lot of founders

is that their business is asking a lot of

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them, or it feels really big or they're

like it, it's just so overwhelming.

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If you're very intuitive to like,

to be like, how can I do this?

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Like this thing is asking so much of me.

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How can I do this?

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And once founders begin to realize that.

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Yes, this energy is like asking a

lot of me, but it might not be today.

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Like how can we kind of attune so

that we can work with whatever needs

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to come on, come together today to

move towards that 20 year version?

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It starts to get a lot, it

just feels a lot less pressy.

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It feels a lot less intense and, and it

begins to be something that you can work

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with instead of like killing yourself

to try and get this business off the

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ground because you start to realize, oh.

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Like, maybe that is for five years from

now and like today all I need to do is

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send this one email and like, that's good.

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So Yeah.

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Yeah,

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Erica Voell: yeah, yeah.

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And uh, for listeners, my experience

was about a year ago with Heather and.

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What was so interesting to me is that

like there is an animal that comes

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in every time I meet with this energy

of my business and it is a moose.

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And the first time it showed

up it was long legged, lanky,

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like sort of stumbling around.

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And like it has evolved as

my business has evolved.

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And I also had, um, Heather calls

it a sacred boardroom meeting with

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my business recently when some,

some things were feeling a little.

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Oh out of sorts and I got this

message from my business and the

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moose who is now looking very stern

and it said, I am doing so much

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work and I need you to step up too.

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And like, after the eclipse season

happened, like I felt this huge

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shift and I have not met with

my business lately since then.

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But like I can feel a

shift in my business.

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But working with Heather was so

amazing because we did a session and

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then like two days later, I signed

on a new client and I onboarded

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them in a completely different way.

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It was just, I don't wanna say it was

magical, but it felt very magical in

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a really, but a really grounded way.

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So Heather, how did you start to do

energy work and why with businesses

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and how did you, so how did you get

here and when did you realize that this

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was work you really were meant to do?

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Heather Wick: Yeah, so I would say,

you know, in reality I've been doing

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energy work for a very long time.

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I just didn't realize it.

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So I started out right

after high school actually.

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I went to massage therapy school

and I learned how to do massage.

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And I very quickly learn, you know,

whenever I've massaged people in my

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life, I can feel like if you have a

place that's painful on your body,

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like I can feel it in my hands.

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The, the texture's different, the, the

way that the tissue moves is different.

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And I just thought everyone experienced.

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A body like that when they

were giving a massage.

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And then as you're in massage school

and you're like getting massages

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from all sorts of different people,

I was like, oh, this isn't a,

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this isn't a thing for everybody.

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And so I think that was when I

first started working with energy,

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but just didn't have language

around it for a long time.

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Um.

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Kind of the next step on the evolution

was when Erica and I met was at a retreat,

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uh, our illuminator retreat, which was

for a life coaching program that we did.

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And, um, at that retreat I was, again, my

business is like always kind of pushing

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me in the background a little bit.

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She's.

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She requires a lot of me.

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Um, but I remember just being like so

emotional and saying, you know, I'm

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here to heal the world with energy

work and I have no idea how to do this.

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I don't know what I'm doing.

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Like I, you know, of course I

think we are so good sometimes at

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playing down our own skills, but

I'm like, where would I even start?

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And then our mutual

mentor, Brianna Borton, um.

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Offered a energy medicine program.

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And so now I've spent the last

two years actually diving into how

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it works and the actual, I don't

know, I'm an operations person, so

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I like to know how things operate.

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Just makes me more confident

in my own skills and abilities.

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And also I just like knowing how I, I

just like knowing how things work and

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um, so I started doing the energy work.

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Originally on people.

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And again, my business in the background

is kind of like more like we, you

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need to make more of an impact.

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And so I started looking for the places

that I could make more of an impact.

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And what I started to see was that.

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If we could go to the actual businesses

and companies that are building our future

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and set a different foundation where

the energy matters and the frequency

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matters, and people can feel the impact

of the energy in their system, instead

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of just blindly going around and being

extractive to either, you know, the

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earth's resources or humans resources

or whatever that is, that that will be.

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Part of what shifts the

world going forward.

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And so that is really my mission,

whether I want it to be or not, you

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know, it is, it is a calling that is, um.

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That's sometimes a little overwhelming,

to be honest, but I just have to

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remind myself that I am an energetic

match for my business and whatever

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it's asking me of, I am capable of.

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I don't have to bring the whole vision

to life today, but I do have to continue

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moving on the path that helps create

the businesses of the future that care

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about the energy that they're putting

out into the world they care about.

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What they are asking for in

return and that care how they're

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impacting the whole of humanity.

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Because I think that we

need it now more than ever.

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We need more aware business owners.

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Erica Voell: Mm-hmm.

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And one of the most.

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Impactful for me, one of the most

impactful posts that you've put up

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recently was like about the big box stores

and the energy of these big businesses,

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and I was like, I was so fascinated by

that and how, I mean, we're going through

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a major shift anyway, we're talk, I've

talked about that change of the eras that

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we're going through, like from the era.

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Of planning to the air of the individual

and human design is like we're, we

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felt it astrologically, we're feeling

it also energetically in so many

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different ways, but I just found

that so fascinating that like we're

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seeing businesses needing to change.

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But there's so much heel digging

in of like, no, we're not changing

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the way we're doing things.

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Yeah.

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So I found that post

really, really interesting.

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Can you talk more about

bigger businesses that you

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Heather Wick: Yeah.

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So, you know, when you're looking at

an energy field and like for context,

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uh, I like to describe this as a.

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If the, if the business is a house

on a hill, I'm walking up to it

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and I'm on the outside looking in.

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I'm not in the energy field

because I don't have consent

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and consent's important.

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So I'm simply seeing what

I can see from the outside.

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I'm walking around, I can

maybe see the front porch.

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I can maybe.

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Maybe see in the window a little bit, but

if the curtains are pulled, I can't, like,

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I don't have all the information, but

from the outside looking in, it just feels

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like there is this, um, I don't know.

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It's almost like a, I describe

it as like a gluttonous feel

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or like a, it's like an over.

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Over consumption or

more, more, more, more.

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Which I think, you know, is for a

bottom line of business is probably, you

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know, probably in there for a reason.

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Yeah.

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But like, how can we shift it from more,

more, more, more to being in reciprocity?

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And to be honest, I don't have

all the answers for this yet.

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Right.

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There might be some pain in corporations

if they had to shift that perspective.

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But if, you know, do we choose to

shift going from over consumption and

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more and more, more, more to a more

sustainable practice if it's going to

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give us longevity in the long run, or

do we just like keep going more, more,

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more, more, more until we explode?

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I don't know.

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Yeah,

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I don't know.

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I would prefer the longevity

and sustainability, um, but I

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don't know that everyone has

the, the foresight for that, so.

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Mm-hmm.

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Yeah, it's just a, it's

always interesting to observe.

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And also, one of the things that I notice

in these bigger companies that have

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been around for a long time is there's

kind of like a trail going behind them.

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So you know, each.

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CEO that comes in, or upper management

person, like they kind of all put their

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own stuff into this energy signature.

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And so it can get really, you

know, it's not cut and dry.

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It's much more cut and dry

when you're in a business with

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like one founder, one business.

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It's like way easier.

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When we start getting into teams,

it gets a little more complicated.

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Mm-hmm.

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Um, but there is also like.

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The line of how it's been.

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But we also have to remember, sorry,

I feel like this is getting a little

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ramly and ex existential here, but

the thing that we remember too is that

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there's also a lot of good in this line.

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You know, there's corporations

that have done a lot of good work

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over their life as a company, and

so even though there's like some.

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Some less than ideal things right now.

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There's also a lot of good that's

been done over the years, and so we

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get to use that as a resource too,

to help bring back balance, uh, as

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we're working with the energy field.

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So there's really a lot

of potential and, um.

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And, you know, we can always shift things

for greater flow and greater ease and, uh,

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balance is really what we're going for.

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Erica Voell: Mm-hmm.

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So tell me how, when you work

with a business, how you work

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with the founder and Yeah.

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Like the, I I know you

talk about frequency shifts

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and we talk about midlife.

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We'll talk about that in a minute.

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But, um, yeah, tell me about how that

frequency and that energy shifts.

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Heather Wick: Yeah, so when I work

with a founder, I usually, our first

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session is generally my sacred boardroom

session where we, the founder and I

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go on a guided journey to meet the

soul of your business and just start

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to develop a relationship with it.

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That's really the goal of that

session is for the founder

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to meet their business soul.

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Realize that it exists and it actually

has information to communicate to them

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so that they can stop feeling so alone.

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If they're at the top, they

can stop feeling like they

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have to figure it all out.

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Right now, I think it becomes a little

bit easier to recognize where it's like,

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you know, drawing you to its vision

down the road, but you're still, you

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know, in this current place in time.

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And so it just helps things be a

little less overwhelming with that gap.

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Um.

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And then after that initial

session, we do, I do weekly

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energy work for the business.

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So I create an altar for the

business, which is just a, um.

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A representation of the energy of

the business with physical objects.

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So I just make, I mean, I, the

business kind of tells me what

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it wants and I create just a

little space for the business.

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And then every week I sit back

down with, uh, an item from the

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altar and just work with the energy

of the business specifically.

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And my primary goal is generally

for more flow and more balance.

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Overall an optimal state for an

energetic entity, whether it's

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human or a business or whatever.

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We're going for flow and balance.

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That's kind of our like happy place

and, and also if there's something

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specific that the founder wants

to work on, we can bring that in.

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So for example.

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Sometimes I'll do, you know, if someone's

working on a launch of something, we

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will set the frequency of whatever

they're launching so that we're calling

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in ideal customers or, you know, we're

communicating the message clearly.

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Um, sometimes we will set

the frequency for, um, you

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know, specific growth numbers.

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Sometimes we will be working, I do a

lot of work with teams too, so we'll

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like set the team frequency and.

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And also hold space for whatever comes

up when team frequency shift, because

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a lot of times when there's a lot

of people and relational pieces, it

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just gets a little messy, you know?

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It brings everything up, um,

when we're asking people to

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match us at that frequency level.

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So I, um, those are like

the primary things that.

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I'm working with, and I just sit with

the energy each week, work to optimize

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it, work to bring in more flow, see if

there's any guidance coming in from the

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business that maybe the founder missed.

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And a lot of my founders, you know, they,

they actually don't have time to do this.

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Like they actually have real

serious work that they need to be

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doing and they have no time or.

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I don't wanna say no interest in

working with the energy of their

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business, but they need some support

maintaining it because it's, it's not

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like they, you know, for me, I feel

like I'm pretty connected and so I

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sit down and connect pretty easily.

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But for some, it's like learning

a whole new way of being.

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Mm-hmm.

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So it's nice to have me just go

in and do it for them every week.

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Erica Voell: Yeah.

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Heather Wick: And then I check in over

Voxer and let them know what I see.

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They let me know if there's anything

else going on, and we just keep

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working towards whatever our vision is.

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You know, we kind of keep that north

star of wherever we're going and

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that's what we're building towards.

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Erica Voell: So when you say you work

with teams, have there been, what kind

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of reaction do people get when they're,

they're, you're like, I'm working

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with the energy of this team, and are,

are they like, wait, what the heck?

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Or,

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Heather Wick: so I will say, so

far I have primarily all work with

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the founder to set the frequency of

like what they're building within

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their team, of their company.

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So we are.

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We're setting that frequency and then

inviting their existing team into it.

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And if they are not a match, it's either

the person finds their way out the door

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or the founder realizes that there's

some things going on that they actually

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can't, like, they just don't have the

capability to tolerate it anymore.

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And if they've been, like, sometimes

they will know that that's been going

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on and just have been trying to, to

not let someone go or, you know, it's.

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There's real relationships here, but

sometimes once we set that frequency,

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it just gets almost unbearable for

everybody involved until something shifts.

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Mm-hmm.

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And so they might leave and then,

but the really cool thing is that

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if that happens, the right people

are coming in like right away.

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It's pretty wild.

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It's like.

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48 hours of like somebody like,

okay, I had to let someone go.

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I found a new person.

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She came in, she started working and

literally built an entire back system that

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the founder didn't even know she needed,

but was like, oh my gosh, this is amazing.

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And then somebody else coming in and like

having all of these marketing skills that.

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Uh, she like knew she wanted some of

them, but like didn't know she needed

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like, the depth that the people brought.

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And not only that, but they were like

self-starters that came in and just

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started doing things without being

asked because that's the frequency

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that we're setting is like, we're

calling in this team that is really

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supportive to the mission and it's,

you know, they're gonna be in line

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and we are gonna support them too.

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And, um, and so yeah, that's like.

382

That will be the one that

I will share about here.

383

'cause you know, not everything mm-hmm.

384

Is, is something I have

permission to share.

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But

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Erica Voell: yeah.

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Heather Wick: Um, that one, I know

that I can, and it's, it's very,

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it's just really powerful to see

what happens on the team level and

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also a little uncomfortable to hold

sometimes because, like I said mm-hmm.

390

Like that, that human aspect and that,

like those relationships can be tender.

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Erica Voell: Yeah.

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So talk about from a founder's

perspective, like how you work

393

with a founder and their frequency.

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Um, what, and I know that when we

talk about midlife, I don't know

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how many of the founders that

you're working with are in that.

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Stage.

397

Mm-hmm.

398

But like what, how, talk about how the

frequency shifts in mid, you mentioned in

399

your intake form, not intake form, yeah.

400

Your application.

401

Yeah.

402

That, like how the frequency shifts in

midlife, like what does that look like

403

and how does that affect our businesses?

404

Heather Wick: Yeah.

405

Um, I would say most of my founders

are kind of in that midlife range.

406

And uh, I will say that

their personal frequencies.

407

From what I've seen are

much more discerning.

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I will say that is the overall

tone is that, you know, they

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are generally short on time.

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They are short on uh, capacity

because they're already

411

holding so much and they are.

412

Usually at a spot where they've maybe

said yes to more than they should

413

have leading up to working together.

414

And they're just at not a breaking

point because I don't think that

415

they would break, but also like a, I

don't wanna do it like this anymore.

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What can I clear up?

417

They're at a, like a clearing phase

of like, let's get all the extra

418

fluff or stuff that's not working out

of here and like just, I don't have.

419

Tolerance anymore that I used to.

420

And I also don't have the desire to

carry things for everyone else anymore.

421

Erica Voell: Mm-hmm.

422

Heather Wick: And like, how do I get

energetic support so that I don't have

423

to be the one carrying it all alone?

424

Erica Voell: Mm-hmm.

425

And how does the.

426

Separation between personal

energy and business energy.

427

How does that play out with you?

428

Heather Wick: Yeah, so that is

actually where I start with almost all

429

founders is, um, you know, oftentimes

when we have a business, I, like

430

one of my clients described it as.

431

It's like her baby, right.

432

You know?

433

She was like,

434

Erica Voell: yeah,

435

Heather Wick: this is my idea.

436

And it's like a passion project.

437

And you know, a lot of these

businesses, like I said, are really

438

like, they get us hooked in by

like the vision, which is amazing.

439

But also, especially in the beginning

when it is such a heavy lift to get a

440

business off the ground, the founder's

energy usually gets really entwined

441

with the energy of their business.

442

And it's, you know, if it's like.

443

Your energy is represented by a ball

of red yarn, and your business' energy

444

is represented by a ball of blue yarn.

445

It's like a purple mess in there.

446

So everybody's really, um, uh.

447

You know, it's like you're pulling

on your business's energy, your

448

business's energy is pulling on you,

and it's just not a healthy ecosystem.

449

So normally what I do is our very first

session, we spend a lot of time separating

450

out the founder and separating out the

business and making them both kind of

451

sit in their own sovereign containers.

452

So now, instead of, um, you know.

453

If I'm feeling depleted, I'm pulling

on the business's energy, or if the

454

business is having a bad month, I'm

making it mean something about myself.

455

We get to really separate it out and

now all of a sudden we can look at it.

456

I had one of my founders say, you

know, it's like the difference between.

457

Riding on the roller coaster and

observing that there's a roller coaster.

458

Yeah.

459

You know, know, she's like, I can see all

the ups and downs, but I'm not emotionally

460

involved in every single one anymore.

461

Mm-hmm.

462

And now when I can see, I just

can see like, oh, I need to.

463

Flip the switch or do this thing,

it's just, you know, instead of being

464

like, oh man, my numbers last month,

they, they just plummeted and like,

465

I must be awful at this business.

466

I should just shut, shut the doors.

467

It's like, oh, I had a bad month.

468

Let me look at things.

469

I actually turned this little switch off

on Google ads, and so now it's just like,

470

it's sending people to the wrong place.

471

And so I wasn't converting the same way

I was converting before because they

472

weren't going to the right webpage.

473

Erica Voell: Mm-hmm.

474

Heather Wick: And then we fix it.

475

Erica Voell: Yeah.

476

Heather Wick: So it's just like that

clarity that gets so much easier

477

when we aren't making our businesses

success or failure mean something

478

about us or making, you know, our own.

479

Value, not value, but like our own

identity be so tied up with the

480

business, you know, I am a founder

is like some people can get really,

481

um, I don't know how else to describe

it, but like in their ego about it

482

and like this is their identity.

483

Where it's like, oh, I'm Heather

and I happen to be a founder.

484

Erica Voell: Mm-hmm.

485

Heather Wick: And it's

just a different frequency.

486

Erica Voell: Yeah.

487

And as, as a business owner, there's

a part of me that's like when I go,

488

when I go to the dentist, I tell,

they say, well, what do you do

489

since you're working for yourself?

490

And I'm like, I'm a life coach.

491

And there's a hesitation of like, I don't

wanna tell them what I really do because

492

I don't wanna explain human design.

493

I don't wanna explain like what I do

and that it's, it might be too weird.

494

So like, there's this wanting to

be out there and here's what I do.

495

And then there's also this like,

oh, but don't see me because it

496

might be a little too weird for you.

497

Heather Wick: Mm-hmm.

498

Erica Voell: And the first time I

heard, I think it was Brianna talking

499

about how you are not your business.

500

Like that blew my mind.

501

Like, well, why wouldn't I be my business?

502

I own this business.

503

This is my business.

504

And like, and my mom being a

business owner and seeing how

505

she, you know, did business back

in the eighties and the nineties.

506

Um.

507

Like, her business was so tied to her

that I and her name was on all the stuff.

508

Um, so it, it kind of blew my mind

when I was like, you are not your

509

business and your business is not you.

510

And I was like, wait, what?

511

Excuse me.

512

Heather Wick: Yeah.

513

Erica Voell: How am I not my business?

514

How is my business?

515

Not me, because I am my solopreneur.

516

Heather Wick: Mm-hmm.

517

Erica Voell: That's all I am.

518

But so that, yeah, that, that was

just a little bit of a mind shift for

519

me that like my business is separate

and that's one of the things that you

520

really taught me is that my business

and its energy are separate from me.

521

And when I'm tangled up is when I'm

getting pushy and when I am getting like.

522

Why won't this work?

523

And I am, you know, end up sick

because I've just been pushing so hard.

524

Mm-hmm.

525

Um, and so that was a real, a real

eyeopener to, to understand that

526

like, my business is separate.

527

Heather Wick: Yeah.

528

Erica Voell: It, it can be a real, I

don't wanna say it's a mind f, but it

529

can be when you start getting into it.

530

Heather Wick: Yeah.

531

Yeah.

532

It is.

533

And I think, you know, especially in this.

534

Age of personal brands.

535

It gets really confusing

too because you're like, my

536

business is literally my name.

537

Erica Voell: Yeah.

538

I didn't know what else to call it.

539

Heather Wick: I know.

540

So you're like, how is

it not me, but it's.

541

It's just a name, you know?

542

Mm-hmm.

543

And I would bet that most people,

even if they look back on like

544

their LLC filings or whatever,

it's probably not just your name.

545

Like there's probably

some other words in there.

546

It is separate.

547

Mm-hmm.

548

The, um, I don't know.

549

This is.

550

Down the rabbit hole a little bit,

but I feel like in this area of

551

social media marketing and things

like that for personal brands,

552

it just makes it even more messy.

553

Mm-hmm.

554

Than it has been in the past.

555

And, um.

556

Yeah.

557

And so like for any listeners that have

a business, if I could offer one piece

558

of advice, it's just to sit down and

close your eyes and like, you know,

559

if you can see your businesses, like

an energy field, see it like that.

560

And if you can't, like.

561

I dunno, put a basket on the side

or something that can represent

562

your business and just like take an

inhale and imagine calling all of

563

your own energy back to your heart.

564

And then on every exhale, imagine

sending any energy that you have from

565

your business into the basket or into

wherever you've got your business

566

energy and just like separate it out.

567

'cause that's a, you know,

it's just an inhale, exhale.

568

And you can do that practice,

you know, try it like.

569

Five to seven times and just see if

you can notice the smallest shift

570

in how you feel, because I bet

that, um, I bet you can notice a

571

difference even from just five to seven

breaths if you do it intentionally.

572

Erica Voell: Yeah.

573

Oh, wow.

574

That's, I love that.

575

I love that advice.

576

Thank you.

577

Heather Wick: You're welcome.

578

Erica Voell: I'm looking at my weekly,

um, witchy business cards, and this

579

one was all about, this week's was

all about boundaries and containment,

580

so that's, that's fits perfectly.

581

Heather Wick: Yeah.

582

Erica Voell: So when we, we have

known each other now for, oh gosh,

583

two and a half years, three years.

584

Mm-hmm.

585

I don't know.

586

Heather Wick: Yeah.

587

Yeah.

588

Erica Voell: Fall of 2023.

589

Heather Wick: Yeah.

590

Erica Voell: Um, one of the things

that I found so fascinating when we

591

were first both starting our businesses

when we would were meeting weekly, you

592

talked about cycle sinking and mm-hmm.

593

I found it so fascinating, but.

594

Because I learned how to work with the

moon cycle because I had a hysterectomy

595

14 years ago and I could never understand

why my energy was like really high at

596

certain times of the month and really,

really low at other times of the month.

597

And then somebody said, you know, there's

the moon cycle and the moon cycle is

598

every 28 and a half days, 29 days.

599

Mm-hmm.

600

And I started to.

601

Track my cycle.

602

Mm-hmm.

603

I mean, it wasn't really a cycle,

but I noticed it seemed to sync

604

up so clearly with the moon cycle.

605

Heather Wick: Mm-hmm.

606

Erica Voell: And not having

a period, it was like, okay,

607

this helps me understand it.

608

And so then you mentioned cycle sinking

and I was like, wait, what's that?

609

So talk more about that and how

you apply it practically and how

610

you apply it with your business.

611

Heather Wick: Yeah.

612

Yeah.

613

So I will say full disclosure,

I'm by no means an expert in this.

614

There are books and people who do it,

like as a full profession, that have

615

dove way deeper into this subject.

616

This is very surface level, but cycle

sinking is essentially recognizing

617

that, um, as a, as a woman, you.

618

Relate to the world in different ways,

depending on your hormone levels.

619

So our hormones fluctuate throughout

the month and there's certain

620

things that are, are superpowers

during certain times of the month.

621

So for example, um, when

you're menstruating, it's a

622

great time for like kind of.

623

If we're linking it up to a season,

it would be kind of like winter, where

624

it's like we're hibernating a little

bit, we're maybe receiving, um, you

625

know, we're maybe a bit more connected

to, uh, if we have a meditation

626

practice or to source or universe or

God or whatever you wanna call it.

627

It's like we just have almost

kind of an open communication

628

line at that point in time.

629

And so it's a great time

for receiving downloads.

630

It's a great time for, um.

631

Thinking of new ideas,

but not executing them.

632

It's like the, you know, kind of

the, the visionary things can come

633

forward, but it's like the smallest

little seeds, uh, as we start moving

634

into different stages of our phase.

635

Um, so for myself, I try and if I'm

going to batch social media content,

636

I try and do it when I'm ovulating

because your ovulation phase is like.

637

Your superpower is like being

out there and being seen.

638

You want the world to notice you.

639

You know, if we're, if we're looking

at our actual cycle, the ovulation

640

phases, when you can get pregnant,

and so this is like biology being

641

like, look at me, I'm fabulous.

642

Come on in.

643

You know, and so that really is a

superpower if you're putting a public face

644

forward where you're like, you know, look

at me and you feel so much more confident.

645

Um.

646

You know, usually your.

647

Like your outward expression is just

more accessible for most people.

648

And so it's like a great

time for networking.

649

It's again, social media content is

a big one for me because that one

650

I don't always love, but I usually

don't mind it when I'm ovulating.

651

Um, it can be like a great time to, if

you wanna like, go out to coffee with a

652

friend or just like be really outward.

653

That's like, especially if you're someone

who is like naturally a little more

654

introverted or needs more alone time.

655

Planning it in that week when

you're ovulating is like so nice.

656

'cause it's usually when you're

gonna be like, yeah, let's do this.

657

And then your, um, like your

luteal phase is really like.

658

Discerning, like this is when we're

gonna go through, like if you want

659

to, um, I like to review, like if I've

done any kind of a launch or had any

660

kind, kind of an offer and I wanna see

if things worked and things didn't.

661

It's the perfect time to bring

something like that because there's

662

a decisiveness and a sharpness to

your attention where you're like,

663

yeah, this worked, this didn't.

664

And there's like a, um,

it's just like an easier.

665

Hmm.

666

I don't know.

667

Like I don't have the patience for

the stuff that doesn't work, so

668

I just get it out of there and if

I need to look at anything and be

669

really honest about what's working or

not, that's the time to like do it.

670

So I've just sort of using, that's

obviously not everything, but that's like.

671

Some of my favorite ways,

practical ways to use it.

672

Erica Voell: Mm-hmm.

673

Yeah.

674

So for the, for listeners, if

you're looking at the moon cycle.

675

Heather Wick: Yeah.

676

Erica Voell: So the new moon is the

winter that menstruating bleeding

677

cycle, and then the spring and is the.

678

Wa waxing moon.

679

So with the first quarter,

and then the full moon is like

680

summer, and that's our ovulation.

681

Heather Wick: Mm-hmm.

682

Erica Voell: And then fall.

683

And the last quarter is

that very discerning time.

684

So for those of you that are past

menopause, um, you can use, you

685

can still use this cycle with

the moon and, and the seasons.

686

I mean, I talked about the

seasons last, my last episode

687

about the spring season and.

688

I love using the seasons.

689

I love using the moon cycle.

690

Mm-hmm.

691

I love using all of these energies

and I'm finding it so interesting how

692

human design, um, the gates and human

design are also mirroring the seasons.

693

Mm-hmm.

694

And it's so fascinating.

695

Heather Wick: Fun.

696

Erica Voell: Yeah.

697

Heather Wick: I haven't

looked at the gates yet.

698

It sounds exciting.

699

Erica Voell: And if for, if you look

at your chart, the, the sign, the, um.

700

The gates are the ones that are on

the left and the right hand side,

701

and they're the ones that light

up the, the numbers in your chart.

702

So,

703

Heather Wick: okay.

704

Erica Voell: And, um, for anybody

who's curious, Heather is a five one.

705

She is this practical leader.

706

She's also a generator.

707

I feel like that connection with her.

708

Um, and then, but your decision

making process is trust your gut.

709

Heather Wick: Mm-hmm.

710

Erica Voell: So

711

Heather Wick: I really like that.

712

It's really nice, I must say.

713

Erica Voell: Yeah.

714

So if anybody's curious about Heather's

story, um, with her family, she's

715

the one I talk about a lot of times.

716

You hear me talk about her son.

717

You know, wanting to, needing to know

if they're gonna do hockey or soccer and

718

having him sleep on his decision making.

719

So you can go back and find an

interview from last May that

720

Heather and I did together.

721

Mm-hmm.

722

And I just, I love that story

so much about like, it's, it it

723

literally changed your family.

724

Heather Wick: It did.

725

It did.

726

It's been a, I still do that.

727

Like if he needs to make, I mean,

sometimes it's like if it's his turn to

728

choose where we're going out to dinner.

729

I need to give him some

time to think about that.

730

He cannot be asked like, where do

you wanna go to dinner tonight?

731

Erica Voell: Mm-hmm.

732

Heather Wick: No, he just revolts

and is like, I don't want anything.

733

So yeah, we have to plan ahead.

734

Which I will say as a

sacral is a little hard.

735

'cause I'm like, what do you mean

you can't just decide like right now,

736

Erica Voell: and you have three of the.

737

Types in your household?

738

Heather Wick: Four.

739

Erica Voell: Four.

740

So you

741

Heather Wick: have to Yeah.

742

I am a generator.

743

My husband is a manifesting generator.

744

My oldest son is a manifester.

745

My middle son is a generator,

and my daughter's a projector.

746

Erica Voell: Okay, so you have

all, all the energies, all of the,

747

Heather Wick: yep.

748

Except a reflector.

749

I met my first reflector in real

life not that long ago, and I was

750

like, you're the first one I've met.

751

Erica Voell: We know another one

mutually, and I'll tell you offline.

752

Okay.

753

That's

754

Heather Wick: fun.

755

Erica Voell: And when I, when

I learned that, I was like,

756

oh, that makes so much sense.

757

Heather Wick: Cool.

758

Erica Voell: Yeah.

759

So Heather, how can people find you?

760

Tell me more about, um, where

they can find you and if you

761

have anything special going on.

762

Heather Wick: Yeah, so I am primarily

on LinkedIn now, I will say, so

763

I'm just Heather Wick on LinkedIn.

764

Um, you can find me on

Instagram at the Heather Wick.

765

Uh, my website is sacred boardroom.com.

766

You can visit there and I always offer

a free energy diagnostic, so we'll

767

just sit down together and I will

do a phone call with you and I will.

768

Let you know kind of what I'm seeing going

on in your business' energy field and um.

769

Just see how I can be supportive.

770

Mm-hmm.

771

Um, I currently have three spots open for

my Chief Energetics officer retainer work.

772

So if that's something that you're

interested in having energy work in

773

your business every week for three

months, uh, you can schedule a business

774

energy diagnostic and we can see if it

would be a good fit to work together.

775

Um, but I do have a couple of

those spots open for Q2 and.

776

That is about it.

777

Right now, I'll, I do some one-off,

uh, sacred boardroom sessions, but

778

primarily I'm working in the retainers

now, so that is the, like, the deepest

779

and most, um, I will say like the most

transformative experience for most people.

780

Erica Voell: Yeah.

781

Well, I have to say, having had

that diagnostic, it was like I

782

changed things on my website.

783

I had things that I didn't even

realize were there or just showing

784

up in my business that were so.

785

You noticed them And

I was like, well, why?

786

Why didn't I notice them?

787

But you could see the energy and like,

I think I changed some photographs

788

and I changed some ways that people

talked about me in the quotes

789

that I used and the testimonials.

790

So that was, yeah, it was really amazing.

791

And just so I highly encourage you, if you

are a business owner, get that diagnostic.

792

It's really amazing.

793

So, well, Heather.

794

It's, you know, I love you.

795

It is been such a pleasure to talk to you.

796

Heather Wick: I know.

797

It's been so fun.

798

I'm like, can we talk longer afterwards?

799

'cause I'm not done yet.

800

Erica Voell: Well, thank

you for joining us everyone.

801

It was such a pleasure.

802

And um, we will talk to you soon.

803

Audio Only - All Participants-1: Oh, I

just thank you, Heather, for joining us.

804

I just love hearing about

business energetics.

805

It is so fascinating to me.

806

So if this episode resonated with

you, please share it with a colleague

807

or a friend or an entrepreneur

that you know who has a business.

808

I would be so grateful.

809

And if you could click the plus sign

to subscribe to the podcast and then go

810

to Apple Podcasts, leave me a review.

811

I'll see you next time.

812

Friends.

813

Be well.