Is it time to give your content strategy a shake-up?
Iterating your current content strategy to do more of what works is how you’ll see more traction. But first, you need to know what your audience want more of.
In this episode, I share how we found out what our audience wanted and the content changes we’re putting in place in response. It’s a behind-the-scenes look at the hows and whys to our latest developments. Plus, I share some BIG news about a launch coming later this year!
Find out about:
How to gather data about your audience’s content preferences
Why data is only half the story – and how to get more insight
The big (and small) changes we’re making to our content