Jen sits down with Elaine Jones, founder of Asteco Property Management and now she's the Chairman of Direct Debit System FZ LLC , to discuss her journey bringing direct debit payments to the UAE. Elaine shares how she saw the need for a paperless payment system and worked to develop the infrastructure to support it. Tune in to hear Elaine's story of building her business over 37 years and her vision for the future of digital payments.

Episode Highlights:

• How direct debit payments streamline processes for landlords, tenants and property managers
• The challenges of transitioning to a digital payment system in the UAE
• Elaine's tips for treating employees and customers with integrity and respect over decades in business
• Her advice on knowing when it's time to sell your business and leave a legacy of opportunity

Resources

• Find out more about Direct Debit Systems at directdebit.ae
• Access our Female Fusion Tech Deck at https://femalefusionnetwork.com/tech-deck