Many of the people on your email list may already be listeners of your podcast. But that doesn’t necessarily mean that they are automatically listening to all of your episodes. Getting them to listen takes creating the desire in them to listen.

You also want to get the people on your list who aren’t current listeners to start listening to your podcast. So, you’ll really need to create desire in them.

Why should you listen to this episode? I share suggestions for creating curiosity and desire in your email followers so that they will feel draw to listen to your podcast episodes. And I give ideas for email subject lines that will get your list to open your emails.

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