Cody Collier has spent years at the track not just racing, but watching, listening, and telling the stories that keep ATV racing alive. In this episode, Cody steps out of his usual role as a race correspondent to talk about the bigger picture: where the sport has been, where it’s going, and what it takes to protect its future.

From youth racing and family involvement to how media and storytelling shape the next generation, this conversation looks at ATV racing through a wider lens. Cody shares what he’s learned from covering GNCC events, what gives him hope for the sport, and what challenges still need attention.

This is a thoughtful, honest conversation about growth, responsibility, and why the future of ATV racing depends on more than just who wins on race day.

Tune in, join the conversation, and let us know how you got into ATV racing.