Artwork for podcast Burning Brightly
How to Have More Fun With Your Business
Episode 1315th June 2023 • Burning Brightly • Bonnie Wiscombe
00:00:00 00:17:27

Share Episode

Shownotes

Building a business can seem SUPER scary, overwhelming and intimidating. But in reality, it's just a big giant experiment!

If you want to start a business from home (or grow an existing one), today I'm teaching you how and why to alleviate a whole bunch of pressure off your business, how to react when things go wrong AND how to have a whole lot more fun!

Let's gooooo!

Get the Start a Business in 30 Day Calendar here!

Want to start a business but feeling overwhelmed? Join my Finding Your Side Hustle Course and learn the step-by-step process for starting the business you've been dreaming of.

Have you already started a business but need one-on-one guidance? Schedule a free coaching call with me so we can make progress on your dreams!

Transcripts

Speaker:

Maybe their friend.

Speaker:

Welcome back today.

Speaker:

I have an awesome episode about fun and humor and making sure

Speaker:

business does not get too serious.

Speaker:

But before we dive in, I want to let you know that I am running a really

Speaker:

fun giveaway for two Amazon gift cards.

Speaker:

They're each worth $50 a piece.

Speaker:

When I get to 10 reviews, I think we're at three or four right now.

Speaker:

So if you have a minute, pause, this episode, run over to apple podcast.

Speaker:

Leave me a written review.

Speaker:

So not just to start rating, but write some words down.

Speaker:

It can be short.

Speaker:

And then take a screenshot of it and email me@infoatbonniewiscon.com

Speaker:

and then everyone who sends me a screenshot will be entered to win

Speaker:

one of these two $50 gift cards.

Speaker:

And when we hit 10 reviews, we give them away.

Speaker:

So that gives you a one in five chance of winning 50 bucks.

Speaker:

So go take a minute, leave me a review.

Speaker:

I would so, so, so appreciate it, especially if you're getting

Speaker:

some benefit out of this podcast.

Speaker:

Okay.

Speaker:

So now let's dive into our content today.

Speaker:

First of all, let me just say that.

Speaker:

I know sometimes business feels like a big deal.

Speaker:

Especially when we talk about answering this call, that God is

Speaker:

sending us, it sounds so serious.

Speaker:

And admittedly, even my intro for this podcast is a little heavy.

Speaker:

I'm thinking about redoing it.

Speaker:

But made it this way simply because I want moms to understand what a

Speaker:

privilege it is to be able to build a business from home in your pajamas.

Speaker:

Put it under the world.

Speaker:

And, and feel fulfilled and make an impact for good and make some

Speaker:

money and help support your family.

Speaker:

While we simultaneously shine our light into the world.

Speaker:

It's a beautiful, wonderful thing,

Speaker:

But I also don't want any moms to freak out because they feel like it's this

Speaker:

big, serious deal and they cannot fail.

Speaker:

In reality.

Speaker:

It's so not a big deal.

Speaker:

It's just not, it seems scary.

Speaker:

I know.

Speaker:

And it seems like there's a lot on the line.

Speaker:

But in reality, it's just a path.

Speaker:

If you're not ready or you get cold feet or you start a business and it

Speaker:

loses all its money in three months.

Speaker:

It's all.

Speaker:

Okay.

Speaker:

It's all just a trial, just an experiment.

Speaker:

We'll talk about the experiment aspect in a minute, because I think it's so

Speaker:

powerful, but I just want you to realize that the truth is it's just a path like

Speaker:

any other, do you guys remember those old books choose your own adventure books,

Speaker:

where you would read a chapter and then you get to choose what the character does.

Speaker:

And then you flip forward or backward in the book.

Speaker:

So fun.

Speaker:

That is what this is.

Speaker:

It's just a choice and it's going to take me to this chapter

Speaker:

and I'll see how that goes.

Speaker:

And maybe I'll flip back and make a different decision because

Speaker:

sometimes you regret your decision.

Speaker:

You think actually that taught me some lessons, but I don't want

Speaker:

to go down that path anymore.

Speaker:

Great.

Speaker:

That's totally possible.

Speaker:

But just don't go into this thinking it's all or nothing it's do or die.

Speaker:

You have to succeed or else it's not, it's just a fun path.

Speaker:

And it is actually a, one of an infinite number of paths for your life.

Speaker:

You can choose anyone you want.

Speaker:

And among those paths, there are countless choices that have nothing to do with

Speaker:

owning a business that are equally good and worthy and amazing for you.

Speaker:

You could choose to turn the other way and do something entirely different and still

Speaker:

create this amazing life of your dreams.

Speaker:

I promise.

Speaker:

That's true, but because you're here, I have a feeling

Speaker:

that the business feels like

Speaker:

uh, good right next step for you.

Speaker:

And if so, let's do it, but let's have fun doing it.

Speaker:

Okay.

Speaker:

As I've mentioned in previous episodes, there is no right choice

Speaker:

when it comes to a business.

Speaker:

There is some that feels good.

Speaker:

There's something that feels scary.

Speaker:

There's something that feels overwhelming, but they're all just choices.

Speaker:

And when we make one.

Speaker:

We get to just aside.

Speaker:

That we want it to be the right one.

Speaker:

Really truly.

Speaker:

And we also can decide early on that there's not a right business type.

Speaker:

Or right business niche or structure or ideal customer or ideal product

Speaker:

that you're supposed to sell it.

Speaker:

It just doesn't exist.

Speaker:

It's all what you get to choose.

Speaker:

There are actually a million different ways you could choose

Speaker:

to build your business and get the same results that you're hoping for.

Speaker:

So just let me just say that out.

Speaker:

The.

Speaker:

Outset.

Speaker:

There is no right way.

Speaker:

There is no wrong way.

Speaker:

There is just a way and you get to try it and see if you like it and

Speaker:

continue going down that path or come back and try a different way.

Speaker:

Not only is building a business, really a fun thing to do, but.

Speaker:

The more, we embrace fun and the quicker we get there.

Speaker:

The easier the business building will be.

Speaker:

There are days where I feel exhausted or overwhelmed or kind of tired.

Speaker:

And I have an excuse to not coming to my office and work on

Speaker:

my business, but I want to why.

Speaker:

Because it's so fun.

Speaker:

It's enjoyable for me.

Speaker:

I built a business that I really, really love.

Speaker:

And because of that, I come back to it over and over again,

Speaker:

even when things get hard.

Speaker:

So that's what I just wanna remind you of.

Speaker:

It's not life or death.

Speaker:

It should be fun.

Speaker:

And when the fun comes, the ease comes as well.

Speaker:

So if you're feeling yourself constantly butting up against a wall or like,

Speaker:

This is just too hard and it's not fun anymore.

Speaker:

Maybe shift a few things.

Speaker:

See if you can tap into that fund again.

Speaker:

Okay.

Speaker:

Now I want to share a quick story with you.

Speaker:

When I was a kid and tempers were flaring at my house, I had four

Speaker:

younger siblings, so a bunch of us yelling and fighting all the time.

Speaker:

My dad would often say, don't lose your sense of humor.

Speaker:

Remember don't.

Speaker:

Is your sense of humor and admittedly in the moment usually drove us

Speaker:

crazy, whatever dad shut up.

Speaker:

You know, But he had a point and the point was none of this matters in the long run,

Speaker:

especially when it comes to relationships.

Speaker:

Right.

Speaker:

And I would say the same is true of your business.

Speaker:

It's a great reminder that life is very rarely as serious as we want to make it.

Speaker:

And sometimes that heaviness can just create all this unnecessary drama and

Speaker:

it weighs us down and it makes things so much harder than it needs to be.

Speaker:

So a business that is built under that kind of enormous

Speaker:

pressure is bound to fail.

Speaker:

I'm telling you.

Speaker:

It's like a garden.

Speaker:

The analogy I like the best is it's like a garden.

Speaker:

That needs to feed your family immediately.

Speaker:

I don't know if you've ever grown a garden, but it's not a great

Speaker:

way to feed your family tomorrow.

Speaker:

It takes some time.

Speaker:

And some nurturing and some patients.

Speaker:

If you needed your burden to feed your family tomorrow, you would be out

Speaker:

there just desperately planting and sowing and watering and fertilizing.

Speaker:

Let's go.

Speaker:

Let's go.

Speaker:

Let's go.

Speaker:

We need to eat.

Speaker:

You know, that's not going to work.

Speaker:

You would have no patience for those little sprouts to come up

Speaker:

and gradually grow and create these amazing vegetable plants.

Speaker:

Right.

Speaker:

And as soon as anything popped up, you'd be out there going, come

Speaker:

on, come on, come on, come on.

Speaker:

Not big enough.

Speaker:

Let's go.

Speaker:

Let's go.

Speaker:

Let's go.

Speaker:

Your poor little plants would just suffer under that kind of a care.

Speaker:

But a business that is instead built on curious possibilities

Speaker:

instead of enormous pressure.

Speaker:

Allows for fun and enjoyment to just flow easily.

Speaker:

And it allows for this leisurely watering and patient fertilizing.

Speaker:

And even if I might go all the way there with this metaphor, A relaxing

Speaker:

afternoon spent in the hammock, watching your tomato plants grow, right.

Speaker:

It allows for fun and enjoyment along the way.

Speaker:

Does that sound so much better than sitting there desperate

Speaker:

to make money tomorrow or for your business to grow today?

Speaker:

Just let it be easy and let it be slow if it needs to be, because chances are good.

Speaker:

It will be.

Speaker:

Okay.

Speaker:

So now I've convinced you that you want to let go of some of

Speaker:

that pressure and lean into this enjoyment, but how do we do that?

Speaker:

Well, The first step is your thoughts and your words, you know, I'm gonna

Speaker:

come back to this every time we have to eliminate that all or nothing thinking and

Speaker:

vocabulary that comes out of it sometimes.

Speaker:

Please, please, please stop saying things like this has to make money.

Speaker:

Or this has to work.

Speaker:

I don't know what I'll do if this doesn't pan out.

Speaker:

Of course, you know what you'll do.

Speaker:

You'll just go choose something else or you'll get a job or he'll just go back to

Speaker:

being a stay at home mom and enjoy that.

Speaker:

Think about getting your kids to do something you want them to do.

Speaker:

If you ever get really worked up and get in their face and say,

Speaker:

you have to do this right now.

Speaker:

How well does that go over for you?

Speaker:

Does that work with your kids?

Speaker:

Usually not so well.

Speaker:

Right.

Speaker:

They get rebellious and everybody's angry and it doesn't go over well at all.

Speaker:

So think of your business for a second.

Speaker:

Like this living, breathing entity.

Speaker:

It does not like feeling stressed out.

Speaker:

And it does not like being told it has something to do.

Speaker:

And that there's all this pressure that it has to succeed.

Speaker:

So just stop with the thoughts like, oh, this is my last chance to make

Speaker:

something work from home or, oh my gosh.

Speaker:

If we don't make extra money, things are going to be desperate.

Speaker:

No, none of that is necessary.

Speaker:

We're going to give our business plenty of time and patience and love to grow slowly.

Speaker:

Like that tender little burden that we want to grow.

Speaker:

Now, I'm not saying that you don't expect your business to make money.

Speaker:

I highly recommend you do.

Speaker:

But don't set it up for failure by giving it arbitrary deadlines or by not allowing

Speaker:

it to come about slowly and patiently.

Speaker:

Just embrace the same language you would for growing that garden or a child, right.

Speaker:

This is hard sometimes, but it's going to turn out beautifully in the end.

Speaker:

Don't we say that about raising our kids?

Speaker:

Gosh, there.

Speaker:

They're just going through a phase right now.

Speaker:

It's making me a little crazy, but I cannot wait to see what they grow

Speaker:

into, or this is the beautiful part about this phase that I'm loving.

Speaker:

Or this will turn out exactly the way it's supposed to.

Speaker:

I can't wait to see how this is going to help support my family someday.

Speaker:

Just this slow patient.

Speaker:

Joyful language and thoughts is going to set you up for so much more success.

Speaker:

In addition to watching and managing those thoughts and words that come out of us.

Speaker:

Be aware of decision fatigue.

Speaker:

So starting a new business.

Speaker:

Requires a ton of decisions.

Speaker:

You have to choose a website and a platform and branding and a

Speaker:

niche, and you have to choose your elevator pitch for how you're going

Speaker:

to present yourself to people.

Speaker:

What kind of products or services or offers you want, how to deliver it?

Speaker:

How to price it.

Speaker:

Sorry if I'm freaking you out.

Speaker:

But these are just choices that come up for us, right.

Speaker:

And decisions we have to make.

Speaker:

It can be very easy to allow ourselves to drown in these decisions and not.

Speaker:

Be able to come up for air.

Speaker:

We're just so overwhelmed because of all the things we have to decide.

Speaker:

I have a really simple and easy strategy.

Speaker:

I'm gonna teach you if you tend to get overwhelmed by decisions.

Speaker:

And even if you jump into decisions and tend to, , regret them a little

Speaker:

bit later, or I think maybe you should've thought a little bit longer.

Speaker:

This is a great strategy for everyone.

Speaker:

The impulsive and the ones that can never make decisions.

Speaker:

And I call it one, one, one.

Speaker:

Super easy.

Speaker:

Right?

Speaker:

You give yourself one day to gather all the necessary resources.

Speaker:

So let's say for example, you're learning about how to build your own website.

Speaker:

So day one, you're going to go and ask your friends how they built their

Speaker:

websites, and you're going to go do some Googling, find different platforms

Speaker:

to build a website on you're going to,

Speaker:

Read testimonials read some tech articles, just gather information.

Speaker:

Then the second day, that's the second one.

Speaker:

You give yourself a day to read through it all.

Speaker:

So the first day is just gathering.

Speaker:

The second day is reading it.

Speaker:

You're going to read the testimonials, you're going to read the articles.

Speaker:

You're going to maybe even play around with some of the software,

Speaker:

see how hard or easy it is.

Speaker:

And then on the final day, that last one.

Speaker:

You make the decision.

Speaker:

Where do you feel prepared or not?

Speaker:

Whether you feel like you could spend more time researching.

Speaker:

It doesn't matter that third day is the day you make the decision.

Speaker:

What I have found, I tend to be the one who jumps into decisions and

Speaker:

doesn't always take plenty of time, but this strategy makes me move a little

Speaker:

bit slower, allows me to sleep on it and keeps me from making impulsive

Speaker:

decisions that I regret later.

Speaker:

And for those of you who maybe take forever to make a decision, this will

Speaker:

keep you on track to making those decisions in three days or less.

Speaker:

Okay.

Speaker:

So try that one out.

Speaker:

Now if you are at the very beginning stages of building your business or

Speaker:

stuck work somewhere in the middle and you're still not up and running online.

Speaker:

. Then I highly recommend you check out the show notes for a link to my 30 day

Speaker:

calendar for building your business

Speaker:

I've created this really comprehensive guide to get you up and running

Speaker:

in just 30 days, you don't have to do it in three sequential days.

Speaker:

You can take two months and just, you know, take a day off every other day.

Speaker:

But it's a really, really great resource that has just taken all the guesswork

Speaker:

out of it and made the decisions for you.

Speaker:

It's under $30 and I'll include the link in the show notes

Speaker:

if you want help doing that.

Speaker:

But once we take a lot of that pressure off, it helps us make

Speaker:

these decisions quicker as well.

Speaker:

Because it doesn't matter what platform you use for your website.

Speaker:

It really doesn't.

Speaker:

I mean, if a year down the road, you've made $10,000, $50,000 and you're like, oh,

Speaker:

this website is not working so well now you have capital and more resources to put

Speaker:

into your website, but at the beginning,

Speaker:

It just doesn't matter.

Speaker:

Making the decision is the most important thing.

Speaker:

Once we've taken away all this unnecessary pressure and the decision fatigue kept

Speaker:

ourselves from drowning in that we get to commit to looking at our business.

Speaker:

Like this experiment that I mentioned before.

Speaker:

Right.

Speaker:

And a really enjoyable experiment.

Speaker:

I don't know if you liked science growing up.

Speaker:

If you didn't, maybe you can't relate to this, but I did some really, really fun

Speaker:

experiments in my high school career.

Speaker:

And when you look at it like an experiment, then there is

Speaker:

no wrong way to do something.

Speaker:

It's just a trial.

Speaker:

It's just, let's try this thing and see what happens.

Speaker:

Ooh, that was an interesting result.

Speaker:

I didn't expect that one.

Speaker:

Let's tweak it a little bit and see what result we get.

Speaker:

Oh, is that getting us closer to our goal or farther away?

Speaker:

All right.

Speaker:

Let's tweak it a little bit more.

Speaker:

It's just all a trial.

Speaker:

So not only can experiments be really fun, but hopefully they

Speaker:

will be low pressure and exciting.

Speaker:

. This isn't an experiment to find the cure for cancer.

Speaker:

We're just figuring out what to do next in our business.

Speaker:

Okay.

Speaker:

So totally low pressure.

Speaker:

And exciting.

Speaker:

They involve trial and error.

Speaker:

Brainstorming creativity.

Speaker:

And like I said, when an experiment fails, Quote-unquote, it's not a failure.

Speaker:

It's just an experiment that we choose to adjust because it yielded a result

Speaker:

that wasn't closer to where we want to go, which is, you know, whatever

Speaker:

your goal is for your business to make money, to feel fulfilled, to

Speaker:

help as many people as you can.

Speaker:

You're just tweaking the variables.

Speaker:

You're putting into the experiment to yield the result that you're looking for.

Speaker:

Now let's talk about the humorous part again.

Speaker:

Okay.

Speaker:

A key component to being a successful experimenter scientist in your

Speaker:

business is being able to laugh when things do not go as planned.

Speaker:

Are you able to laugh at problems in your business?

Speaker:

Let's say you paid thousands of dollars to a manufacturer to

Speaker:

create this brand new product.

Speaker:

And then the wrong product shows up at your door.

Speaker:

Or it doesn't match the sample that they sent you where your

Speaker:

website comes back from the designer and it looks like garbage.

Speaker:

Or you do a live video and you look like an idiot.

Speaker:

Or your kid comes in and takes his pants off in the live video.

Speaker:

I don't know.

Speaker:

You know, as a mum, anything is possible.

Speaker:

Can you find the humor in that?

Speaker:

Or do you just turn to shame and blame and wallow in that misery?

Speaker:

And think I should give up I'm a failure.

Speaker:

No.

Speaker:

It all has a humorous aspect to it.

Speaker:

It just does.

Speaker:

And if you're a mom, you've already learned this.

Speaker:

You can sit in the pantry and drown your sorrows and chocolate

Speaker:

and cry, which is totally okay.

Speaker:

Sometimes.

Speaker:

Or you can just laugh.

Speaker:

One thing that has been a huge lesson to me as a more experienced

Speaker:

mom is how much funnier.

Speaker:

I find things when my kid says things that he really shouldn't be saying.

Speaker:

It's so much easier for me to laugh at it than it wasn't those first years.

Speaker:

And those first few years I made it mean something about me.

Speaker:

I made it mean that there was something wrong with me and I was a terrible mom.

Speaker:

My kid was never going to turn out.

Speaker:

What are you making these quote unquote failures in your business mean about you?

Speaker:

Do you expect it to go off without a hitch?

Speaker:

Because here's your spoiler alert.

Speaker:

It's not gonna, things are gonna go wrong.

Speaker:

So when they do, what do you think about that?

Speaker:

What do you make it mean about you?

Speaker:

How do you look at that failure?

Speaker:

Is it something kind of humorous that you get to learn from and move on?

Speaker:

Or is it something that is going to cripple you and keep

Speaker:

you from making progress?

Speaker:

It's all in your head.

Speaker:

It's all up to you.

Speaker:

How you think about it.

Speaker:

So taking your business too seriously is a surefire way to kill it.

Speaker:

I promise this pressure of perfection.

Speaker:

Doesn't do anyone any good, especially not a growing business.

Speaker:

Your business will not be perfect and it will not even be close to perfect.

Speaker:

Ever.

Speaker:

Not even when it seems successful, not even when people look at you

Speaker:

and go, oh, I want to be successful.

Speaker:

Like you.

Speaker:

You will still know all the flaws.

Speaker:

And you will still think you mess up all the time would you will.

Speaker:

And that's totally okay.

Speaker:

That's part of life.

Speaker:

It will get better and better and better as you learn.

Speaker:

But the sooner we can learn.

Speaker:

To laugh about what's going wrong.

Speaker:

The more successful we will be, because we know none of it actually matters.

Speaker:

It's all just for fun.

Speaker:

It's all just to see what we can build and see what's possible.

Speaker:

So again, The main reason we want to keep our sense of humor around

Speaker:

our business is because it means working on our business will be fun.

Speaker:

Taking that pressure off means that we don't have to feel it all the time.

Speaker:

It means that we don't have to feel so serious all the time is that we

Speaker:

don't have to feel so disappointed.

Speaker:

When things don't work out as we expected.

Speaker:

I personally love working on my business.

Speaker:

I get to use my creativity every single day.

Speaker:

I get to help people learn really cool things and make money.

Speaker:

It doesn't get any better than that.

Speaker:

But anytime I let myself put too much pressure on my business,

Speaker:

the fun factor gets killed.

Speaker:

And all of a sudden I find myself feeling sorry for myself, that things

Speaker:

aren't working out as expected.

Speaker:

And what's wrong with me and I'm never going to be successful.

Speaker:

It's all nonsense.

Speaker:

So, how can you keep your sense of humor surrounding your business?

Speaker:

What thoughts do you need to adopt to ensure that we're

Speaker:

hearing your business stays fun?

Speaker:

Is, are there certain things that you think about every

Speaker:

time you sit down at your desk?

Speaker:

That makes you feel like a Debbie downer?

Speaker:

Can you change those thoughts to, what am I going to do that

Speaker:

I'm going to enjoy this week?

Speaker:

What am I going to learn about myself?

Speaker:

That is going to be fun this week.

Speaker:

What am I going to learn about my potential customers or clients?

Speaker:

It doesn't mean that there won't be hard work or that it won't

Speaker:

sometimes drive you crazy and make you want to pull your hair out.

Speaker:

Just like any aspect of life, just like parenting,

Speaker:

but if you allow excitement to be the driving factor behind it all, it will be

Speaker:

just so much more enjoyable and you will make a much bigger impact on the world.

Speaker:

Okay, friends, go out there and have so much fun with your business.

Links

Chapters

Video

More from YouTube