Shownotes
Join host Paul Spain and guest Mark Cochrane, CEO of Saatchi & Saatchi New Zealand, as Mark shares his journey from the scenic landscapes of South Otago to leading one of the most acclaimed agencies in Asia Pacific. With engaging anecdotes from his diverse career—from marketing execution at BT Cellnet to expanding Saatchi's presence in Bangkok and Australia—Mark offers valuable insights into the art of fostering meaningful client relationships, innovative leadership, the adaptability and work ethic of New Zealanders, and embracing a "nothing is impossible" mindset in the ever-evolving landscape of global marketing.