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EP29: Tell Your Brand Story With These 4 Ad Types (...While Still Generating Sales)
26th January 2016 • Perpetual Traffic • Tier 11
00:00:00 00:28:34

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In this episode of Perpetual Traffic, Keith, Molly and Ralph dive into the future of traffic in 2016 and the new definition of branding. As traffic evolves, business owners will need to evolve with the platforms they use. The biggest take away? You can no longer be a purely direct response company that just asks people to buy — there are no more ‘one-hit-wonder’ campaigns. You need to have a branding aspect to balance out your direct response efforts.

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