Social media is no longer the poor relation of traditional communications. It should be front and centre of your corporate plan.
Coming up in Episode 20 of the Public Sector Marketing Show:
Why social media needs to be managed
Social media will not work if you adopt a broadcast-only strategy
I interview Erinn Dhesi, Social Media and Content Manager for AgoraPulse UK and Ireland
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The Public Sector Marketing Show is a weekly podcast dedicated to digital marketing and social media insights for government and public sector pros hosted by Joanne Sweeney, founder of the Public Sector Marketing Institute.