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When you SUCCEED in writing in your clients voice, as a copywriter…

You get the reaction, “That sounds like I wrote it, but better!”

And that’s what you want.

Because you want your copy to read like it was written by your client — it’s their stories, their words, their personality…

But you also need it to be BETTER marketing copy than they could write themselves.

More interesting to read — more compelling — and more effective at generating response!

How do you walk this line?

The answer is in today’s episode…

5 Tips to Write in Your Client's Voice — for Copywriters!

Yours for bigger breakthroughs,

Roy Furr