Artwork for podcast It's a Customer's World with Andy Murray
Chris Gray on the Intersection of Marketing and Psychology
Episode 2410th August 2022 • It's a Customer's World with Andy Murray • Sam M. Walton College of Business
00:00:00 00:30:04

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01:50 Art and Science of Marketing

04:56 The Role of Intuition 

08:00 How to Address Blindspots and Biases

10:20 When to Rely on Intuition

13:24 Misconceptions of Marketing 

17:02 Our Brains are Ignoring Machines 

19:11 The Truth about Today’s Attention Spans

21:32 How to Develop Deep Consumer Insights

22:45 The Creation of Shopper Passports

25:20 The Power of Observation and Intuition

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